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Benchmarking, decision support tool of firm´s management
Kotková, Eva ; Dostál, Petr (referee) ; Šebek, František (referee) ; Vačkář, Josef (referee) ; Rais, Karel (advisor)
The presented dissertation work is focused on a problem of benchmarking. In particular, it deals with a role and limitations of benchmarking as a tool for company management's decision-making. The basic objective of the work is to propose a methodology of conducting benchmarking in small and medium-size companies in connection with strategic management, to raise their competitiveness and efficiency. The main contribution of the dissertation work is the proposed methodology of implementing and conducting benchmarking in small and medium-size companies and carrying out by consulting companies. The proposal of the methodology contains models of considering the suitability of implementing and conducting benchmarking, and those are the main scientific contribution of the doctorate candidate.
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Benchmarking, decision support tool of firm´s management
Kotková, Eva ; Dostál, Petr (referee) ; Šebek, František (referee) ; Vačkář, Josef (referee) ; Rais, Karel (advisor)
The presented dissertation work is focused on a problem of benchmarking. In particular, it deals with a role and limitations of benchmarking as a tool for company management's decision-making. The basic objective of the work is to propose a methodology of conducting benchmarking in small and medium-size companies in connection with strategic management, to raise their competitiveness and efficiency. The main contribution of the dissertation work is the proposed methodology of implementing and conducting benchmarking in small and medium-size companies and carrying out by consulting companies. The proposal of the methodology contains models of considering the suitability of implementing and conducting benchmarking, and those are the main scientific contribution of the doctorate candidate.
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Strategic Analysis of a small Enterprise
Fürbachová, Miluše ; Luštický, Martin (advisor) ; Dvořák, Jiří (referee)
Subbmited thesis devotes causes of strategic analysis in conditions of small-size companies. Chosing appropriate methods thesis researches internal and external environment of company Joinery Kašpar. On that base thesis determines company's position on defined markets and afterwards proposes a set of tactic measures, which are primary focused on communication efficiency increase and presentation of company by various communication tools.
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