National Repository of Grey Literature 235 records found  beginprevious226 - 235  jump to record: Search took 0.01 seconds. 
Srebrenica massacre from the perspective of media
Malešová, Romana ; Dubský, Zbyněk (advisor) ; Eichler, Jan (referee)
The aim of the bachelor thesis Srebrenica massacre from the perspective of media is to explain how selected media perceived Srebrenica massacre in 1995, using narrative analysis. The first two chapters provide theoretical basis for the paper, including characteristics of media and of narrative analysis, the latter being the methodology of practical part of this bachelor thesis. The theoretical part also includes the historical context of Srebrenica massacre. The last two chapters directly describe events that took place in Srebrenica. These chapters contain the narrative analysis of Czechoslovak and American media as well as brief characteristics of selected newspapers. The Czechoslovak periodicals provided better processed information about the situation in Srebrenica, since the American newspapers were mainly concerned with the status of the United Nations and NATO in Bosnia and Herzegovina.
Role of media in conflicts: Case study Rwanda
Mlčková, Kateřina ; Havlová, Radka (advisor) ; Kochan, Jan (referee)
Media can have an enormous influence on its audience. They can suggest what and how we will think about something. Moreover people tend to joining groups and to share their opinions, so the minority opinions are slightly disappearing. As the media have this power, it isn't difficult to abuse them. The media in Rwanda were abused for extremist propaganda against Tutsi and moderate Hutu. Magazine Kangura was misused for racist brainwashing during civil war between 1990 and 1993. Radio broadcasting RTLM was effective way of organising genocide and provoking racial hatred in 1994 in Rwanda. On the other hand, the international press didn't inform correctly about what was going on in Rwanda. As a consequence, there wasn't such a high priority on solving somehow conflict in Rwanda.
Public relations in the parliaments of the Visegrad Group countries: Study 5.299
Caletka, Stanislav
Tato studie ve stručnosti představuje základní principy public relations v zákonodárných sborech České republiky, Maďarska, Polska a Slovenska. Tyto země k sobě mají v řadě aspektů velmi blízko (kulturně, historicky, politicky aj.). Parlamenty v dnešních evropských ústavních systémech jsou vnímány jako suverénní vrcholné orgány výkonu veřejné moci, které vedle tradičních zákonodárných a kontrolních funkcí plní také velmi důležitou funkci reprezentativní, respektive reprezentativně artikulační. K tomuto účelu slouží čtyři hlavní okruhy činností - dostatečný informační servis pro zástupce tisku a dalších sdělovacích prostředků, vlastní komunikace s občany, aktivní přístup při tvorbě informačních a publikačních materiálů, aktivní i pasivní elektronická komunikace.
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The fight against anti-Semitism on the pages of the Tribune in 1919-1924
KABRNOVÁ, Kateřina
The work examines the texts that came out from 1919 to 1924 in Tribuna newspapers and determines if the authors wrote abouth anti-Semitism and how they informed about activity of the Jewish movement. Journal was founded by members of the Czech Jewish movement. The first part of my work describes the beginning of the first period of the Czechoslovak Republic from the perspective of the Jewish community. The second part brings the articles published in the Tribuna on the basis of research in historical copies.
Antisemitism in Protectorate of Bohemia and Moravia
Fabianová, Petra ; Rataj, Jan (advisor) ; Houda, Přemysl (referee)
The master thesis called "Antisemitism in the Protectorate of Bohemia and Moravia" is describing, based on historical events, progress of solution of the Jewish question in the occupied Czech lands during the Second world war. In the first chapter the author describes the main events of the Jewish minority life in the protectorate. Jews had lost all their personal rights and discrimination in this regard was almost unbearable. German Nazism developed and at the same time realized "final solution" of the Jewish question. This term signified euphemistic name for the physical extermination of the Jewish nation. The second chapter devotes to the analysis of the press. The most important part of the whole thesis introduces three collaborationist periodicals from protectorate, which were chosen by author. They are called: Zteč (Assault), Árijský boj (Arya fight) and Národní politika (National politics). Construction of the Terezin concentration camp and subsequent life in it describes the last and the third chapter. This ghetto meant an important part of the whole Jewish question and its solution. Although the transports to eastern areas took place here, some Jews arranged better life through cultural activities and illegal educational activities. One of the specifics of Terezín was also the role that the camp played in the Nazi propaganda.
Socialist promotion - advertising in terms of a centrally planned economy in the 70s and 80s of the 20th century in Czechoslovakia
Šimečková, Barbora ; Kozmanová, Irena (advisor) ; Szobi, Pavel (referee)
This bachelor thesis analyses the theory and practice of socialistic advertising in the 70s and 80s od the 20th century in Czechoslovakia. The first part is based on current theories of advertising -- it analysis on the basis of of contemporary theoretical literature (textbooks for students of the Faculty of Journalism at Charles University in Prague, the magazin "Propagace") with theoretical approaches to advertising in the 70s and 80s of the last century in Czechoslovakia. The thesis states that the role of advertising in terms of a centrally planned economy differed from today's concept of particular ideological aspects including the use of censorship. On the contrary, similar to the principles on which the adverisement was created (the meaning of the target groups, advertising surveys, etc.). The second part of the thesis deals with the role of socialistic advertising on the example of production of television and print ads -- it monitors phases of promotional process, from the contracting authority, through implementer to the recipient and his feedback, especially on the bases of archive materials of "Czechoslovak television" and interviews with survivors of the state enterprise Merkur. The thesis shows that advertising should be primaly informational in nature of socialism, but it also refutes some myths about failure and inefficiency of socialistic ads.
The Presentation of Death and Dying in The Media and The Influence of The Presentation on The Process of Forming The Attitude towards Death
KADLECOVÁ, Hana
The thesis deals with mass media and the way they treat the presentation of death and dying. Trying to find an answer to the question of whether mass media can have an impact on changing attitudes of contemporary human being to death and dying. The thesis is divided into nine parts. The first four sections form the theoretical framework and characterize today's postmodern society, typical features of contemporary human being ?s behavior, his/her perception of the world and themselfves, the influ nce of education, culture and beliefs. The thesis also deals with the position of mass media in postmodern society, and briefly describes current research on the influence of mass media on people. It mentions the most common dividing of mass media technologies into television, radio, print and the Internet. On this theoretical framework is consequently based the analysis of the presentation of death and dying in various types of media - this part of the thesis is more practically oriented and is complemented by a number of pictorial material. It tries to capture the most significant features of the presentation of death and dying on TV (news, film, advertising) and radio (news and some opinion programs), in the broadsheets and tabloids as well as on internet news, blogs and social networks and also in internet advertising. The thesis concludes that the current mass media are nearly oversaturated with the death and dy ng topic, making the viewer (reader, listener) apathetic and easily accustomed to continuously increasing greater violence. Death pictured by media is unnatural and often violent, in which significantly collides with the lived reality. Media cause devaluation of death and lower its importance, which causes declining empathy towards the diseased and dying as well as the absence of respect for the deceased.
ANALYSIS OF THE TRANSPORT MACHINES TYRES INFLUENCE OVER THE SECURITY OF WORK ON THE BRAE
KOVÁŘ, Jan
Diplomová práce se zabývá problematikou bezpečnosti práce zemědělských strojů při pohybu na svazích. Analyzuje metody měření boční síly na svazích a zabývá se měřením boční síly u volného a bržděného kola na různých površích, v závislosti na tlaku vzduchu v pneumatice.
Lexical creativity in advertisements
VÁVROVÁ, Veronika
The diploma thesis explores lexical phenomena occurring in the language of French advertising texts published in selected French periodicals. It is divided into a theoretical and a practical section.
Evaluation of information presented in media
Škodová, Markéta
As a part of March survey realized by CVVM there were some questions focused on Czech citizens´ evaluation of media. The most-watched TV channel and radio stations were included in the survey as well as the national dailies and some selected internet news websites.

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