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Corporate Competitive Strategy
Požárová, Tereza ; Rompotl, Jaroslav (referee) ; Bartes, František (advisor)
The diploma thesis deals with corporate competitive strategy of firm operating on services market. The thesis provides the analysis of the current state and it submit a proposal for improvement of the competitive strategy based on detected information. The proposed improvements are aimed at achieving of corporate goals.
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Development Strategy of the Company
Schiller, Pavel ; Veselý, Josef (referee) ; Koráb, Vojtěch (advisor)
This master´s work deals with an analysis of a current situation of the company, its key competitors and customer´s requests. It includes an analysis of possible strategic variants of a development of the company. The optimal strategy is choosen and added by a risk analysis and a proposal of its mitigation.
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Corporate Competitive Strategy
Požárová, Tereza ; Rompotl, Jaroslav (referee) ; Bartes, František (advisor)
The diploma thesis deals with corporate competitive strategy of firm operating on services market. The thesis provides the analysis of the current state and it submit a proposal for improvement of the competitive strategy based on detected information. The proposed improvements are aimed at achieving of corporate goals.
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Development Strategy of the Company
Schiller, Pavel ; Veselý, Josef (referee) ; Koráb, Vojtěch (advisor)
This master´s work deals with an analysis of a current situation of the company, its key competitors and customer´s requests. It includes an analysis of possible strategic variants of a development of the company. The optimal strategy is choosen and added by a risk analysis and a proposal of its mitigation.
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System Controlling in a particular Firm
Poštolková, Jana ; Kolář, Pavel (advisor) ; Šíbl, Zdeněk (referee)
The thesis specialize on the logistic activities, regarding using of the controlling in the sphere of logistics. The goal is to analyze what role should subserve the controlling of the company theoretically and compare this teoretical view in the company Intersnack Inc., the logistics department and according to the following facts suggest possible improvements in the department.
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Implementation of social network services in company
Chernenko, Nina ; Šedivá, Zuzana (advisor) ; Žid, Norbert (referee)
The aim of this work is to streamline to the reader the existing social networks, to carry out the analysis by category and indicate the possibility of using social networks services for businesses. To reach the aim a detailed analysis of each social network described in this work was carried out and the offered services were tested. The benefit of the work is a survey analysis of social network according to their types and the possibility of using social networks services in commercial purposes. The work is complemented with a case study where Regabus company is implemented to the social network Facebook.
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