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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Analysis of the selling strategy of non-for-profit organization AIESEC
 Jezberová, Petra ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
In the first, theoretical, part of the bachelor thesis, I focused on non-profit and non-for-profit organisations, their characteristics, types and their history. I described strategies of these organizations, communication and fund raising. The practical part deals with the student organization AIESEC. You will get to know its selling strategy, and I analysed changes in the strategy.
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Analysis of Corporate Culture of Non-for-Profit Organization
 Miláček, Petr ; Nový, Ivan (advisor) ; Surynek, Alois (referee)
This graduation thesis is considered with an analysis of corporate culture at non-for-profit organization. Present knowledge about corporate culture and methodical procedure of analysis of corporate culture in general are summarized at the theoretical part. Corporate culture of particular non-for-profit organization at stage of transformation is analyze at the practical part. There are described differences between corporate culture of commercial and non-for-profit organization. Final goal is to propose a procedure of turnover of corporate culture so the organization should get a competitive advantage.
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