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Archetypal narrativisation and it's use in disinformations
Lebduška, Daniel ; Nečas, Vlastimil (advisor) ; Soukup, Martin (referee)
The aim of the diploma thesis Archetypal narrativisation and it's use in disinformations is to verify the connection between archetypal narrativization and misinformation, to describe which archetypal narratives are most often used by misinformation, to systematize them and then to describe which emotions are targeted by archetypal narrativization in misinformation. This study therefore explores the use of archetypal narrativization as a persuasion technique in disinformation campaigns. Drawing on the concept of archetypes from Jungian psychology and narrativization theory, this research examines how archetypal elements are strategically used to shape and disseminate misinformation. Through a comprehensive literature review and analysis of specific misinformation messages, the study examines the underlying motivations and effects of the use of archetypes in misinformation narratives. By exploiting deeply embedded psychological patterns and collective cultural symbolism, these campaigns seek to manipulate emotions, promote cognitive biases, and exploit social contradictions. The use of archetypes such as hero, villain, and victim allows purveyors of disinformation messages to create compelling narratives that resonate with target audiences and elicit specific responses. The thesis proposing further...
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Usage of econarotology in practise
Kandriková, Anna ; Rynda, Ivan (advisor) ; Kulich, Jiří (referee)
In the eighties of the twentieth century society returns to narrative, which is known as "narrative turn". In connection to that started to develop the so-called interdisciplinary narratology in the nineties, from which as a subdiscipline is based a new field econaratology. The theoretical part of the thesis shows where the field has its roots in the context of literary theory of narrative and environmental education. Econaratology is a field that examines the potential of stories for the development and realization of environmental education's topics. It uses stories through which it develops environmental sensitivity, meets the objectives of environmental education and develops inner motivation of students to take care of the nature. The practical part of the thesis introduces the specific use of econaratology in practice. In a qualitative study were used semistructured interviews with the persons of selected environmental education centers and selected forest pedagogues. The aim of the research was to understand the question of how the selected centers do work with the narrative method. Keywords: environmental education, econaratology, environmental education centre, forest pedagogy, narrative theory, story, narration
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