National Repository of Grey Literature 4 records found  Search took 0.01 seconds. 
Signal monitoring of suppliers'/customers' behaviour
Bukovský, Radim ; Molnár, Zdeněk (advisor) ; Nečas, Miroslav (referee)
The diploma thesis contains knowledge in relatively young information industry branch -- signal monitoring. After reading through this document the reader gains understanding of the essence of signal monitoring, what it is useful for, how it is represented and what the vision of the future related with signal monitoring is. Main part of the thesis is dedicated to the products conveying signal monitoring theory into praxis, their functionality description and the specific software extended functions suggestion. Design of signal monitoring domains connected with particular company is also included.
Analysis of the Conditions for Entry of a New Company into the Press and Media Monitoring Field in Croatia and Slovenia
Zothová, Nora ; Soukup, Jindřich (advisor) ; Dobrylovský, Jiří (referee)
An analysis of the market conditions in the press and media monitoring field in Croatia and Slovenia. Industry analysis, business strategy and competition analysis. Oligopoly models of and a hypothesis of the future development in the field. Labour market conditions, threats and opportunities for a new firm. Assessment of chances for entry.

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