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Development of Services in Family-owned Company
Sušil, Zbyněk ; Mahdalová, Renata (referee) ; Koráb, Vojtěch (advisor)
Tato diplomová práce pojednává o vytvoření nové činnosti existujícího rodinného podniku a nutného podnikatelského záměru s cílem zjistit, zda je ekonomicky výhodné začít s činností správy a údržby nemovitostí. Tato práce dále provádí potřebné analýzy a poskytuje návrhy ve formě marketingového mixu, organizačního a finančního plánu. Na základě předpokládaných finančních výkazů hodnotí výhodnost projektu.
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Proposal of the Family-owned Company Differentiation Strategy
Bělová, Zuzana ; Ing. Alena Hanzelková, Ph.D., MBA (referee) ; Koráb, Vojtěch (advisor)
This diploma thesis concerns in the first part on conditions for entrepreneurship in Spain and in Czech Republic. It also analyses current position of family companies in the hospitality industry, both spanish and czech. In the conclusion I suggest steps which should lead into growth of attendance of the czech brasserie, it´s bigger popularity and increase in effectivness. Finally, the implementation of such proposals in practice should mean higher customers‘ satisfaction.
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Development Strategy for Family Owned Company
Ligurský, Ivo ; Buřinská, Vlasta (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on development strategy for family owned company. The first part of the thesis describes the theoretical knowledge, based on which analytical part is performed, which assesses the current situation and defines the problems that revealed the analysis of the internal and external environment. The last chapter proposes a solution to the current situation. The proces of change takes place using Lewin's change model and an implementation schedule is compiled.
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Development Strategy of Small Family Business
Papp, Marek ; Bumberová, Veronika (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on development stratégy for family owned company. The first part of the the thesis describes the theoretical knowledge og the topic. Based on theoretical knowledge is then performed analytical part, which assesses the current state and identifies the problems that have been identified. The final part deals with the design of development solutions, namely the introduction of a new storage system.
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Development Strategy of Small Family Business
Papp, Marek ; Bumberová, Veronika (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on development stratégy for family owned company. The first part of the the thesis describes the theoretical knowledge og the topic. Based on theoretical knowledge is then performed analytical part, which assesses the current state and identifies the problems that have been identified. The final part deals with the design of development solutions, namely the introduction of a new storage system.
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Development Strategy for Family Owned Company
Ligurský, Ivo ; Buřinská, Vlasta (referee) ; Koráb, Vojtěch (advisor)
The diploma thesis is focused on development strategy for family owned company. The first part of the thesis describes the theoretical knowledge, based on which analytical part is performed, which assesses the current situation and defines the problems that revealed the analysis of the internal and external environment. The last chapter proposes a solution to the current situation. The proces of change takes place using Lewin's change model and an implementation schedule is compiled.
|
|
|
Development of Services in Family-owned Company
Sušil, Zbyněk ; Mahdalová, Renata (referee) ; Koráb, Vojtěch (advisor)
Tato diplomová práce pojednává o vytvoření nové činnosti existujícího rodinného podniku a nutného podnikatelského záměru s cílem zjistit, zda je ekonomicky výhodné začít s činností správy a údržby nemovitostí. Tato práce dále provádí potřebné analýzy a poskytuje návrhy ve formě marketingového mixu, organizačního a finančního plánu. Na základě předpokládaných finančních výkazů hodnotí výhodnost projektu.
|
|
|
Proposal of the Family-owned Company Differentiation Strategy
Bělová, Zuzana ; Ing. Alena Hanzelková, Ph.D., MBA (referee) ; Koráb, Vojtěch (advisor)
This diploma thesis concerns in the first part on conditions for entrepreneurship in Spain and in Czech Republic. It also analyses current position of family companies in the hospitality industry, both spanish and czech. In the conclusion I suggest steps which should lead into growth of attendance of the czech brasserie, it´s bigger popularity and increase in effectivness. Finally, the implementation of such proposals in practice should mean higher customers‘ satisfaction.
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