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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Cultural specifics of the Republic of Korea and its application to the Hyundai company
 Faldynová, Lada ; Jiránková, Martina (advisor) ; Zapletal, Petr (referee)
The Bachelor Thesis is focused on cultural specifics of the Republic of Korea and subsequent application to this issue in Hyundai company. The aim of the work is to characterize the contemporary Republic of Korea with emphasis on the peculiarities and differences of its mentality, religion, political system, and especially culture. The work is divided into three parts. The first chapter describes basic information about the country, principal is the introduction of the basic cultural principles and rules of business negotiation. The second chapter deals with the characteristics of the current economy of South Korea. The last chapter is devoted to Hyundai Motor Manufacturing Czech and closely examines the clash of Czech and Korean cultures directly in the company; it presents the employees' opinion on the Czech -Korean cooperation as well.
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