|
|
The Role of Women in the Reforms in Saudi Arabia
Kedan, Salam ; Plechanovová, Běla (advisor) ; Kotvalová, Anna (referee)
This qualitative single case study examines the role of women in Saudi Arabia's ongoing reforms, employing the lenses of modernization theory and normative feminism to offer a comprehensive analysis of this socio-political and economic transformation. Considering the complexity of the topic and the uniqueness of the monarchical political and social system of Saudi Arabia, this thesis provides a nuanced understanding of the factors shaping women's participation and agency within the reform process. The thesis uncovers the complex interplay between modernization and gendered norms in Saudi Arabia through in-depth interviews, document analysis, and participant observation. The findings reveal that women's increased participation in the labor market, education, and political representation, contributed to the nation's broader developmental goals under Vision 2030. Finally, it offers valuable insights into the evolving roles of women within Saudi Arabia's reform process, illuminating the importance of addressing structural and normative barriers to gender equality. By highlighting the potential for change and the challenges, this thesis underscores the need for continued efforts to promote women's empowerment and dismantle patriarchal norms to foster sustainable development and inclusive growth....
|
|
|
Nation Branding of Middle East Countries: The case of Saudi Arabia
Kolská, Martina ; Soukeník, Štěpán (advisor) ; Shavit, Anna (referee)
Changing a country's image is a complex process requiring long-term strategic effort. Nation brands are influenced by a wide range of external influences possibly causing negative images or stereotyping. Thus, regarding states, rebranding is often used to redefine the generally perceived image. Nonetheless, the image of a state is deeply rooted and cannot be changed by marketing tools and communication alone. Noticeable changes and policy actions are needed to create a strong communication basis for the development of a nation branding strategy. Countries generally having reputation problems are often non-democratic and the growth of their brand tends to be limited. The Middle East frequently faces negative image and stereotyping. At the same time, nation branding receives vast attention, effort and budgets there. Saudi Arabia launched its nation rebranding strategy by presenting the Vision 2030 document. This paper aims to determine the extent of nation branding multidisciplinarity in the Saudi context. A combination of a quantitative analysis of national branding indexes and semi-structured expert interviews is chosen. Nation branding in Saudi Arabia has experienced moderate growth, considerable professionalization, and the first strategic achievements of the Vision 2030 plan. On the contrary,...
|
|
|
Kenya - development and current situation, problems and perspectives
Stonawská, Martina ; Jeníček, Vladimír (advisor) ; Vošta, Milan (referee)
The aim of this diploma thesis is to describe historical development of Kenya, analyze its current socioeconomic and political situation and characterize major problems and comparative advantages, which are crucial for its future development. The main contribution of the thesis are my own findings and experience gained during cultural internship in Kenya. The first chapter describes historical development from the beginning of the first settlement on its territory to post colonial era. The second part focuses on demographic indicators, sectorial economic structure, development of macroeconomic indicators in the context of east Africa, political situation and on governmental program called Vision 2030. The last part characterizes key Kenyan advantages and problems with focus on tourism, education and political and religious conflicts. The thesis is closed with future economic prognoses for Kenya.
|
guest ::
