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Rural Tourism Business Plan
Kohoutová, Ivana ; Hušner,, Karel (referee) ; Šimberová, Iveta (advisor)
The master's thesis deals with drawing up a rural tourism business plan for the establishment of a family business. This business connects providing services within the rural family pension with an agricultural production. The aim of the thesis is to design the business plan on the basis of analysis, plans and risk assessment as decision support tool for future realization.
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Limity a bariéry podnikání vinařů v cestovním ruchu na jižní Moravě
Rampáčková, Natálie
Rampáčková, N. Limits and barriers of winegrowers' business in tourism in South Moravia. Bachelor thesis. Brno: Mendel University, 2023. Bachelor’s thesis deals with factors limiting development of rural tourism. The aim of the thesis is to identify present day hindrances affecting rural tourism from the point of view of existing and potential wine growers in the business of wine tourism, evaluation of the current state and recommendations based on a questionnaire survey.
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Rozvoj venkovské turistiky v Pardubickém kraji se zaměřením na využití koní
Holánková, Agáta
This diploma thesis researches the current situation in the field of rural tourism development with a focus on the use of horses in the Pardubice Region. The first part of the thesis characterizes the Pardubice region itself, the state of tourism and the current offer of forms of rural tourism and equestrian tourism in the Pardubice region. The second part of the work is dedicated to the survey of active enterprises operating rural tourism with the use of horses, as well as the current demand from the public. The research was carried out using a questionnaire and the results were presented using graphs and tables followed by verbal comments. Based on the results, a SWOT analysis was compiled and subsequently some possibilities were proposed for the development of rural tourism using horses in the Pardubice region.
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Využití původních plemen hospodářských zvířat v agroturistice
Pospíšilová, Zuzana
This bachelor thesis entitled „Use of indigenous livestock breeds in agro-tourism“ deals in the first part with the characteristics and histoty of these breeds. Most of these breeds are included in the program for the protection of the gene pool od indigenous. For each breed there is a short assessment of the positives and negatives of the breeding. It is followed by part with selection of several agro-tourism enerprises in the Czech Republic that breed presented. Futhermore, the current state of indigenous livestock breeds is assessed and their possible future development is proposed. Finally, a SWOT analysis is presented from the perspective of rural tourism in the Czech Republic.
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Obnovení volnočasových stezek v Mikroregionu Porta ve zvolených obcích
Herbočková, Natálie
The bachelor thesis deals with redesigning waymarked trails in four selected municipalities within the Porta Microregion. In the thesis, the author focuses on the close collaboration with the mayors and the council, which is instrumental in achieving the objective of the thesis, precisely the design and revision of waymarked trails in the selected municipalities. The theoretical part explains the definitions of terms such as tourism, rural tourism, rural development, leisure activities for the locals and topics related to this topic. The analytical part of the thesis includes mapping of routes, inventory and creation or renewal of panel contents, and quantifying financial requirements. The final part of the project outlines to the municipalities a trail concept targeted primarily at families with children.
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Limity a bariéry podnikání v cestovním ruchu v regionech
Kubíček, Lukáš
This bachelor thesis focuses on the identification and subsequent analysis of barriers to entrepreneurship in rural tourism, with the aim of providing an overview of the main obstacles faced by entrepreneurs in this area. Furthermore, the measures will be proposed to overcome these limiting factors.
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Prácheňsko region - rural tourism in the context of sustainability
SLÁMOVÁ, Kateřina
This bachelor thesis examines the historical development and current use of the Prácheň region through rural tourism activities in the context of sustainability. The thesis includes an evaluation of the products and services offered and the evolution of the intensity of the use of the area by tourism. The irritation of local inhabitants towards tourists is investigated and using the Defert's tourism function it is calculated which villages express the greatest intensity of tourist activities and which the least. The paper is based on a questionnaire survey. The questionnaire survey was conducted in February and March 2022 in 7 selected localities. Subsequently, the most important questions were evaluated in the thesis, commented verbally and analyzed in a graph. Furthermore, the hypotheses in relation to the dependencies were examined and commented statistically. Based on the open questions, suggestions for further use in line with sustainability were developed.
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Analysis of tourism potential in the Jindřichohradecko region
CHLAŇ, Martin
The main objective of this Master Thesis is to assess the potential of the model territory of the Jindřichův Hradec Region from the perspective of rural tourism on the basis of historical, socio-demographic and geographic description and analysis of the use of its potential for tourism, including the analysis of opinions of selected entities on tourism and its development. In the theoretical part, there are characterize the basic terms from the field or tourism, or rather rural tourism, using professional literature. In the following part of the Thesis, the entire territory of the municipality with extended powers ("ORP") called Jindřichův Hradec is characterized within the individual tourism factors, i.e. localization, selective and implementation factors. The assessment of the tourism potential of the ORP Jindřichův Hradec is based on the evaluation of the factors and the questionnaire survey that was focused on the staff of tourist information centres and their opinions on tourism and all elements of tourism infrastructure. Also, table, picture and map outputs are an essential part of the presented Thesis.
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Agrotourism as a tourism phenomenon
Čiháková, Dominika ; Procházka, Jan (advisor) ; Navrátilová, Miroslava (referee)
The thesis is focused on agrotourism, which is a frugal kind of tourism, behaves to the nature, so that it burdened the least and thus support a sustainable tourism development. The aim is to describe the area of agrotourism. Theoretical part describes in detail the concept of agrotourism and explains its meaning and importance, comparing the Czech touristic environment with the foreign one, describes the institutions that operates in the agrotourism and rural tourism. The practical part is made up of a questionnaire survey, which determines whether people have the notion of tourism in the consciousness or what they mean by this term and what is their position to the agrotourism. Furthermore, the observation method is used, which describes in detail two farms. It is a farm Ko ík and a farm Zababe . Keywords: Frugal tourism, sustainable development, rural tourism, agrotourism, marketing mix of tourism, international agrotourism
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