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Business opportunities on the fair trade market in France
Ducruix, Charles-Andre ; Štěrbová, Ludmila (advisor) ; Collin, Paul Marc (referee)
The objective of this thesis is to find the different business opportunities on the French fair trade market. Born in the middle of the 20th century, fair trade aims to improve producers' commercial terms. Since the beginning of the 90's, its market in France strongly increased and business owners began to take an interest in it. Nowadays, three growth drivers can be identified: new fair trade products launch, new distribution network development, and targets enlargement (young people and companies are high potential targets). However, some success factors have to be considered. For example, it is necessary to focus on the communication or maximize product visibility in point of sale.
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Business plan
Nedorost, Milan ; Smrčka, Luboš (advisor) ; Schönfeld, Jaroslav (referee)
The main aim of the thesis is to give an idea and to explain how can be business plan be assembled. In the theoretical part there are compiled detailed list of items which had been found in the theory and which cannot be missed in the proper business plan. The theoretical part is used to help and define the practical part, which is based on the potential business opportunities of the market niche focused on new portfolio and potential services of the energy efficiency of the buildings for existing company. By implementation and deep development of the business plan, we can critically analyze whether the idea of the new potential business can be implemented and whether the project can be realized.
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Cultural, economic and business environment of Alaska
Šimková, Romana ; Gullová, Soňa (advisor) ; Klosová, Anna (referee)
The main goal of this bachelor thesis is to define, analyse and describe cultural, economic and business environment of Alaska. In the first capture I talk about cultural environment of Alaska. In the second capture I decsribe economic environment of Alaska. The thesis goes more deep in economic of Alaska. In the second part of this capture the thesis talk about industry in Alaska. There are two most important indrustries. In the third capture the thesis talk about business environment of Alaska. In the end of this capture I try to analyse business opportunities in Alaska
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