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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Internet marketing through social networks and PPC
 Koubek, Martin ; Molnár, Zdeněk (advisor) ; Trčka, Adam (referee)
This work presents tools of internet marketing, their potential to help in business and which one decide to choose. In the beginning theoretical part, my work describes actual internet marketing tools, types of internet add campaigns and social networks. Then it is followed by practical main part. In this part, I presents concrete solution how to make internet presentation in small business. I describe which PPC system is good choice and then how to make adds in these systems. Next is optimalization in PPC and I show results of this move. I describe options in Social networks and make a concrete business presentation through Facebook.
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