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Management development project
Zukalová, Kateřina ; Teplý, Petr (referee) ; Kosová, Jaroslava (advisor)
Master’s thesis aims at understanding the process of planning and implementation of development project. It focuses in particular on the description and analysis of various stages of the project, especially in terms of their management and elimination of potential risks. The first part of the thesis deals mainly with theoretical introduction of the topic and definition of basic concepts and methods. The second part of the work is already trying to map a specific development project and to analyze its real progress. This section also proposed other possible approaches to addressing certain specific tasks within the individual phases and the elimination of potential risks that the project actually occurred, including the proposal of optimal process for managing development project.
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Global financial crisis from the point of view of economic theories
Zukalová, Kristýna ; Bolotov, Ilya (advisor) ; Jurek, Martin (referee)
Since 2008 the business world, politics, economy and public has been affected by the financial crisis. A financial crisis is generally defined as a broad range of disturbances that affect real economy (negative impacts on employment, production, purchasing power, insolvency and many others). The aim of the thesis is an analysis of approaches to explanation of the global financial crisis in terms of selected economic theories. The hypothesis (there is a state of knowledge that the global crisis could be predicted) is confirmed in this thesis. At the same time, proposals for predicting financial crises are elaborated. For the comparison a multi-criteria decision method is used. As the input criteria the individual causes of the financial crises that are defined in the first part of the thesis are chosen. The criteria are used to evaluate selected variants; the variants represent the real causes of the global financial crisis of 2008.
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Management development project
Zukalová, Kateřina ; Teplý, Petr (referee) ; Kosová, Jaroslava (advisor)
Master’s thesis aims at understanding the process of planning and implementation of development project. It focuses in particular on the description and analysis of various stages of the project, especially in terms of their management and elimination of potential risks. The first part of the thesis deals mainly with theoretical introduction of the topic and definition of basic concepts and methods. The second part of the work is already trying to map a specific development project and to analyze its real progress. This section also proposed other possible approaches to addressing certain specific tasks within the individual phases and the elimination of potential risks that the project actually occurred, including the proposal of optimal process for managing development project.
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Consumer protection in the company Fruitisimo
Zukalová, Kristýna ; Zeman, Jiří (advisor) ; Filipová, Alena (referee)
The bachelor thesis deals with analysis of consumer protection laws compliance in the company Fruitisimo. This issue represents topical subject mainly due to widespread manipulation of customers and marketing tricks of companies with aim to sale different kinds of goods, sometimes of very low quality. Introductory part of the thesis summarizes fundamental consumer protection laws. Following part is analysis of obeying above mentioned rules in the company Fruitisimo. In conclusions the current state of consumer protection in the company is evaluated from the point of view of consumer protection laws compliance and overall consumers' satisfaction. Finally, necessary changes of the current state, concerning in particular marketing and menuboard layout are suggested.
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