National Repository of Grey Literature 39 records found  beginprevious21 - 30next  jump to record: Search took 0.01 seconds. 
Analysis of business models in the gaming industry
Hejcman, Marek ; Koubský, Petr (advisor) ; Šimůnek, Martin (referee)
The topic of this thesis is to analyze the business models currently used in the gaming industry. The aim is to provide a comprehensive overview of the current economic situation of the industry, distribution channels, used technologies and business practices from the perspective of all market participants. The theoretical part is due to less frequent topic devoted to the description of all entities of gaming industry. It analyzes not only all the actors involved in the development of video games and their subsequent sale but also the technical tools used to play games and also the players themselves. Video games are divided into two main streams (hardcore and casual) which also determine the structure and analysis. The analytical part focuses on capturing the most widely used business models and their combination for the sale of the video games. Models are then categorized into two groups (goods and services) and represent two different approaches to pricing scenarios. For each business model describes the basic principle, its pros and cons, the factors influencing the successful implementation and an example of the use of the model in practice. The analysis also includes the socio-economic profiles of two major market segments. In conclusion, based on the current developments and current trends in the field across the gambling industry the work tries to predict the future development of business models and for video games respectively. the whole industry.
Journalism in the Era of New Media
Ischia, Michal ; Pavlíček, Antonín (advisor) ; Koubský, Petr (referee)
Thesis is focused on digital and social media in journalism. In a brief introduction is explained situation in Czech media environment where influence of online news increase every year to the detriment of traditional media. It deals with an influence of new media to journalism work. New publishing methods are analysed, especially methods based on digitalization of content and ways to paid content. Original survey presents behaviour and habits of social networks users. Are they a relevant source of information for readers of Respekt magazine? Research then analyses how Czech newspaper and magazines use social networks. In the end of this block it brings best practices and some recommendations for communication and monitoring in social media. Both parts, digital and social media, are connected by practical issues from Respekt magazine. In the last part of thesis is designed a concept of Respekt's digital strategy for next years.
Information and Communications Technology Development and Its Economic Context
Pajgrt, Aleš ; Voříšek, Jiří (advisor) ; Novotný, Ota (referee) ; Vrana, Ivan (referee) ; Koubský, Petr (referee)
The dissertation is focused on Information a communications technology (ICT) development's analysis and its economic coincidence. The aim of dissertation is the ICT progress general rules' formulation, gathering from historical data analysis, future progress prediction and consequent economic and social coincidence research. The analytical section assesses the state of technological development and compared its dynamics in various related fields (microelectronics and ICT) metrics of technical parameters (computing power) or economic data (ICT revenue). They are mainly analyzed historical data from the U.S. market over the past 53 years (which are available in an appropriate structure and detail) as well as other 8 states (representatives of the EU: Czech Republic, Germany, Belgium; representatives of Asia: Japan, China, India; representatives of Latin America: Brazil and Argentina) for past 13 years. The main part is devoted to analyzing the time dependence of the ratio of revenues from ICT and GDP in the examined country, which best reflects the influences of the surrounding progress and defines the individual progress stages. It monitored the dynamics of ICT sales, depending on its form (or investment services) and the influence of global and local economy. The output of work is the confirmation of theories: - A smoother development of ICT in their delivery of services in the form of investment compared to sales, - Primary dependence of ICT development on global changes and secondary dependence on changes in local economies. ICT development cycle was formulated in the frame of confirmed theories, it was certified its compliance with J.Schumpeter's theory of innovation cycles according and it was designed by its mathematical model. This work allowed to justify the development of ICT trends and contributed to the prediction of its further progress.
Competitiveness of electronic books
Hain, Tomáš ; Molnár, Zdeněk (advisor) ; Koubský, Petr (referee)
The purpose of this thesis is to survey the successfulness of electronic book sale in the Czech environment. The thesis is intended to provide an evaluation of the present situation, identify the main issues regarding e-book market competitiveness and determine critical factors which must be considered in order for the e-book sale to be profitable.
Software as a Service and changes in business informatics
Rosík, Jiří ; Donát, Jiří (advisor) ; Koubský, Petr (referee)
This thesis is focused on description the situation in the field of providing business information systems in the form of services and aspects related to the transition IT department from software licensing model to consumption of software in the form of IT services - the software as a service model (SaaS). The main objective of this thesis is to analyze the impact of the transition in enterprise IT department from software licensing model to SaaS model. To achieve this goal there is an adequate theoretical basis described in the theoretical part of this work and survey on the basis of interviews in the practical section. The first part describes the development of enterprise information model to cloud computing, including the presentation of the current market situation. The second part discusses the requirements to enterprise IT department in SaaS model, including an analysis of the impact of the transition to SaaS. In the final part of this thesis is carried out survey within the small and medium-sized companies that have moved their business information systems to SaaS model. The contribution of this thesis is primarily in the analysis and recommendations for companies that planning to move to the SaaS model. In the theoretical part of this thesis it is description of the impact of SaaS to the enterprise IT department, including assessing the relevance of ITIL framework in the time of SaaS.
Adoption of Cloud computing in the corporate sector
Malík, Tomáš ; Donát, Jiří (advisor) ; Koubský, Petr (referee)
This work is focused on the newly emerging field of Cloud computing and view of adoption of this technology in various industrial sectors. The first section explains the concept of cloud computing, its characteristics and individual models. The following part is a brief analysis of the size and development of the current market for cloud services. Next section focuses on the creation of industry categories acording to area of their business, together with their description. The actual categories are examined in part four, along with their expenditures on IT and state of Cloud's adoption, in addition with specific advantages and obstacles. Results from previous section are summarized in part five. In conclusion, the hypothesis is verified and the main findings summarized.
Future of disk arrays in SSD era
Sládek, Petr ; Koubský, Petr (advisor) ; Vojta, Tomáš (referee)
The thesis aims at verification of using emerging Solid-State drives in disk arrays. The advent of SSD disks caused a small revolution in area of data storage, because the growth performance of hard drives has been slow compared to other PC components. But an entirely different principle of operation could mean compatibility problems between SSD and related technologies, such as RAID. This thesis aims at analyzing all the relevant technologies, mainly HDD, SSD and RAID. To achieve this objective, information from literature, articles and other appropriate sources will be used. Other objectives of this thesis are to determine how much are the SSDs suitable for use in the disk array, because low performance RAID controllers or different principles of operation could limit their efficiency. This question should be answered by submission of selected types of storage arrays to synthetic and practical tests of performance. The final goal is to use financial analysis of the test solutions as a shared file storage. Today, remote access to data is used by a wide range of job positions. Slow storage could mean inefficient use of working time and therefore unnecessary financial costs. The goal of my work is primarily to provide answers to the questions mentioned above. Currently it is very hard to find tests of more complex forms of disk arrays based on solid-state drives. This article can be also very useful for companies where fileservers are used to share user data. Based on the result of cost analysis, the company can then decide what type of storage is best for its purpose.
Czech Electronic Book Market – Obstacles and Opportunities
Šperková, Lucie ; Koubský, Petr (advisor) ; Brodský, Jiří (referee)
This master dissertation "Czech Electronic Book Market -- Obstacles and Opportunities" analyzes Czech market with e-books. The aim is to provide a comprehensive overview of the current situation on the market in terms of technologies, distribution models and legal issues. It describes commercial, free and illegal sources in the market, including a description of digitisation projects in Czech libraries. The thesis also includes a theoretical introduction to e-books and their development in the past. Details are discussed, focusing on technology, modern electronic readers with electronic ink. For comparison, the thesis also analyzes the U.S. market with e-books. In analytical part the individual portals with e-books on the market, their supply and user interfaces are compared. The real example analyzes the costs of an e-book and its comparison to costs of a printed book. At the end of the thesis, alternative models of distribution requirements for establishment of a new portal with e-books are characterised, the Creative Commons licenses are described and the current trend of e-journals is mentioned. Finally, I suggest recommendations especially for sellers on the Czech market describe the advantages and disadvantages of e-books in terms of individual roles in the distribution model and estimate the future market development. More detailed information related to the comparison of different types of electronic ink, a list of electronic readers that are available on the Czech e-book market at this time and specific examples of various users' interfaces that are being used on Czech e-books portals can be found in Appendix.
Cloud Computing in Gaming Industry
Gleza, Jan ; Koubský, Petr (advisor) ; Jakl, Michal (referee)
This thesis analyzes current status of software distribution in gaming industry and its biggest challenges. Thesis also includes insight in completely different approach to the software distribution -- Cloud Gaming. In practical part are thoroughly tested existing solutions and done functionality analysis. Practical part also includes experiment which regards to building own platform using currently existing tools and it is followed by discussion of results.
Google as a enterprise solution
Kutil, Ivan ; Koubský, Petr (advisor) ; Šedivý, Jan (referee)
The diploma thesis deals with the topic of cloud computing and its appropriate deployment in small and medium business. The objective of this thesis is to analyze the offer of Google products and to demonstrate measurable benefits of this solution. Introductory part of the thesis summarizes the history of IT and it is looking for the connection between history of IT and the term cloud computing. This term is described in detail with selected cloud computing characteristics. The main part of the thesis deals with analysis of Google services, technologies and platforms, which could be used in enterprise. The matters are viewed not only economically, but also from the technological and security point of view. In practical implementations are demonstrated measurable benefits of deployment to the Google cloud platform. Finally, the thesis provides the summary of platform's advantages and disadvantages with a description of practical advices for small and medium businesses

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