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Populism and persuasive propaganda in Czech party system
Kharisova, Kamilla ; Shavit, Anna (advisor) ; Rosenfeldová, Jana (referee)
This diploma thesis aims to study populist statements that appear in the advertising campaigns of political parties during the pre-election period. The main idea is to examine the discourse of this phenomenon during parliamentary elections in the Czech Republic held in 2017. The aim of the work is to identify and describe the use of populist elements in nine political entities that passed the 5% clause. Our work is based on the theory of populism as a marketing strategy by Winder and Tenscher (2012). Since populism is a widespread phenomenon, we wanted to show that it permeates through every political party, whether populist or not. The diploma thesis uses content analysis of outdoor and television advertisements of political parties. This study concludes that populism is a very popular and well-functioning concept whose elements can be applied by practically any political actor. Key words: Populism, parliamentary elections, political communication, Czech Republic Title: Populism as political communication
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Left and Right-wing Populism in the USA
Kharisova, Kamilla ; Bíba, Jan (advisor) ; Kňapová, Kateřina (referee)
(in English): Populism in the United States (US) has consistently been considered a specific third stream of US policy - from the People's Party to Ross Perot who criticized both the Republican Party,1 and the Democrats. This bachelor's thesis will examine the differences between contemporary left-wing and right-wing populism in the USA by employing the method of quantitative linguistics. The frequency of certain statements and terms used by the US presidential candidates in their speeches will be compared. Being the most recent presidential candidates, D. Trump, B. Sanders, H. Clinton, and B. Obama are selected as main comparison for this study. 1 also known as the GOP (Grand Old Party)
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Left and Right-wing Populism in the USA
Kharisova, Kamilla ; Bíba, Jan (advisor) ; Kňapová, Kateřina (referee)
Populism in the United States (US) has become an essential theme in American politics - starting from People's Party in 1892 to today's US president Donald J. Trump. This bachelor's thesis will examine the differences between contemporary left-wing and right-wing populism in the US by employing the method of frequency analysis. The context and the frequency of the word "people" used by the US presidential candidates in their speeches will be compared. As the main comparison for this study there are three candidates represented from the Democratic Party and one from the Republican Party: Bernie Sanders, Hillary Clinton, Barack Obama and Donald J. Trump, respectively.
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Left and Right-wing Populism in the USA
Kharisova, Kamilla ; Bíba, Jan (advisor) ; Kňapová, Kateřina (referee)
Populism in the United States (US) has become an essential theme in American politics - starting from People's Party in 1892 to today's US president Donald J. Trump. This bachelor's thesis will examine the differences between contemporary left-wing and right-wing populism in the US by employing the method of frequency analysis. The context and the frequency of the word "people" used by the US presidential candidates in their speeches will be compared. As the main comparison for this study there are three candidates represented from the Democratic Party and one from the Republican Party: Bernie Sanders, Hillary Clinton, Barack Obama and Donald J. Trump, respectively.
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Left and Right-wing Populism in the USA
Kharisova, Kamilla ; Bíba, Jan (advisor) ; Kňapová, Kateřina (referee)
(in English): Populism in the United States (US) has consistently been considered a specific third stream of US policy - from the People's Party to Ross Perot who criticized both the Republican Party,1 and the Democrats. This bachelor's thesis will examine the differences between contemporary left-wing and right-wing populism in the USA by employing the method of quantitative linguistics. The frequency of certain statements and terms used by the US presidential candidates in their speeches will be compared. Being the most recent presidential candidates, D. Trump, B. Sanders, H. Clinton, and B. Obama are selected as main comparison for this study. 1 also known as the GOP (Grand Old Party)
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