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Marketing plan of Sporthotel and the nearest sport facilities in Kostelec nad Černými lesy
Fousek, Jiří ; Čáslavová, Eva (advisor) ; Šíma, Jan (referee)
Name Marketing plan of Sporthotel and the nearest sport facilities in Kostelec nad Černými lesy Short summary The main aim of my bachelor's thesis is to create a marketing plan for Sporthotel in Kostelec nad Černými lesy. The basis of my marketing plan will be situation analysis, which deals with availability of sports facilities, current offer for customers and quality of similar sports facilities in the neighbourhood. Marketing plan will include offer of services, promotional strategy and financial budget of Sporthotel for following years. A part of the thesis deals with management of sports unities, which run the sports grounds. Key words Marketing planning and plan, civic association, management of sports club, marketing mix.
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LCA různých konstrukčních systémů obálky budov
Fousek, Jan
Goal of this work is to analyze life cycle assessment of building construction systems. LCA has been made by two different methods. One is based on ISO standards (Athena) and other on works with Ecoindicator (Ecolizer). Subject of comparison has been life cycle stages, materials and construction systems. The best results of constructions recived construction made of brick block and wood based Two by Four difuse-open construction. The worst construction is rebar-concrete one and most difficult was to understand results of construction made of CLT panel.
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Criminological and criminal law aspects of the ransomware spread
Fousek, Jan ; Gřivna, Tomáš (advisor) ; Bohuslav, Lukáš (referee)
Criminological and criminal law aspects of the ransomware spread Abstract This diploma thesis examines different aspects of criminology and criminal law with the issue of the malware spread in the form of ransomware. This text is divided into two main parts. First, the theoretical part consists of the chapters about cybercrime, malware and criminological and criminal law aspects of ransomware spread. It uses the substantive law and also procedural law perspective. All chapters are divided into subchapters dealing with the questions of offenders and victims, criminal law qualification of the ransomware phenomena and with related concepts used for the broader understanding of this kind of cybercrime. Second, the analytical part follows. This thesis combines different criminological research methods and tries to verify the main hypothesis regarding the increase in the number of ransomware attacks in the Czech Republic. The hypothesis is as follows: "The number of ransomware attacks registered by the Police of the Czech Republic has been increasing since 2016". This hypothesis cannot be accepted due to missing relevant data from the Police of the Czech Republic and other institutions. It can be said that for the period 2016-2018, there was 3 registered ransomware attacks per 100,000 inhabitants of the Czech...
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Sport events management - Skicross world cup
Fousek, Jiří ; Slepičková, Irena (advisor) ; Šíma, Jan (referee)
Objectives: This thesis has two main objectives. First objective is analysis of management World cup skicross hold in Harrachov 2013. Second objective is execution of ex-post evaluation and preparation of new management plan for World cup skicross in Czech Republic Methods: In thesis are used methods like case study, interview, questionnaire survey, document analysis and SWOT analysis. Summary: The main aim was to create plans for improvement of management world cup skicross in Czech Republic. Implementation of these plans to event plan can be first step to get organizing WC for next period. Key words: Sport event, Sport event management, Event management, Event plan, Evaluation of sport event, Skicross.
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Marketing plan of Sporthotel and the nearest sport facilities in Kostelec nad Černými lesy
Fousek, Jiří ; Čáslavová, Eva (advisor) ; Šíma, Jan (referee)
Name Marketing plan of Sporthotel and the nearest sport facilities in Kostelec nad Černými lesy Short summary The main aim of my bachelor's thesis is to create a marketing plan for Sporthotel in Kostelec nad Černými lesy. The basis of my marketing plan will be situation analysis, which deals with availability of sports facilities, current offer for customers and quality of similar sports facilities in the neighbourhood. Marketing plan will include offer of services, promotional strategy and financial budget of Sporthotel for following years. A part of the thesis deals with management of sports unities, which run the sports grounds. Key words Marketing planning and plan, civic association, management of sports club, marketing mix.
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