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Detached family house with design studio
Dufek, Tomáš ; Žižka, Lukáš (referee) ; Vajkay, František (advisor)
The project addresses the new family house with design studio. It also dealt a double garage and parking for design studio. The building is designed in steep terrain. The building is designed Porotherm (masonry+ insulation system, ceilings). Roofing, flat roof construction. Thermal transmittance conform to the recommended values according to.
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Development of Business Activitiesof Company Ideal Media s.r.o.
Smeták, Daniel ; Dufek, Tomáš (referee) ; Šimberová, Iveta (advisor)
This diploma thesis deals with the development of the business activities of Ideal Media. It operates in the e-business market. Based on the theoretical knowledge, the analysis of the external and internal environment will be carried out in this work. The reason is to assess the current market situation and the company. The result of the work is to provide suggestions and recommendations for the development of the company's business activities.
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Guesthouse
Dufek, Tomáš ; Žižka, Lukáš (referee) ; Vajkay, František (advisor)
The master´s thesis is focused on the design of a pension in the city of Jevišovice. The plot is actually flat. Part of the building is suited for accommodation, there are going to be 24 beds in the rooms, Restaurant is going to be available for 36 persons. The other past of the building object is for the owners personal use. Entrance is for persons with limited mobility. The structure of peripheral walls is from KVH lumber with 160/60mm cross-sectional dimensions. Internal walls are planned from KVH profiles with 100/60mm ceiling roof are from BSH profiles. The distance between the profile is 625mm. Most of the structure is designed as a diffusely-open structure, where as at places where is was required they are diffusely-close. The building is founded on strips. Roof is flat, one-layer, with gravel as stabilization. Thermal properties do all the requirements of CSN codes.
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Development of Business Activitiesof Company Ideal Media s.r.o.
Smeták, Daniel ; Dufek, Tomáš (referee) ; Šimberová, Iveta (advisor)
This diploma thesis deals with the development of the business activities of Ideal Media. It operates in the e-business market. Based on the theoretical knowledge, the analysis of the external and internal environment will be carried out in this work. The reason is to assess the current market situation and the company. The result of the work is to provide suggestions and recommendations for the development of the company's business activities.
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Guesthouse
Dufek, Tomáš ; Žižka, Lukáš (referee) ; Vajkay, František (advisor)
The master´s thesis is focused on the design of a pension in the city of Jevišovice. The plot is actually flat. Part of the building is suited for accommodation, there are going to be 24 beds in the rooms, Restaurant is going to be available for 36 persons. The other past of the building object is for the owners personal use. Entrance is for persons with limited mobility. The structure of peripheral walls is from KVH lumber with 160/60mm cross-sectional dimensions. Internal walls are planned from KVH profiles with 100/60mm ceiling roof are from BSH profiles. The distance between the profile is 625mm. Most of the structure is designed as a diffusely-open structure, where as at places where is was required they are diffusely-close. The building is founded on strips. Roof is flat, one-layer, with gravel as stabilization. Thermal properties do all the requirements of CSN codes.
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Detached family house with design studio
Dufek, Tomáš ; Žižka, Lukáš (referee) ; Vajkay, František (advisor)
The project addresses the new family house with design studio. It also dealt a double garage and parking for design studio. The building is designed in steep terrain. The building is designed Porotherm (masonry+ insulation system, ceilings). Roofing, flat roof construction. Thermal transmittance conform to the recommended values according to.
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The usage of mobile applications for communication within the loyalty programs and direct marketing
Muff, Erik ; Zamazalová, Marcela (advisor) ; Dufek, Tomáš (referee)
The diploma thesis deals with the usage of mobile applications for communication within loyalty programs and direct marketing. The objective of this thesis is to identify the potential of the usage and to compare the efficiency of the communication through mobile applications for smartphones in communication within the loyalty programs with e-mailing. The comparison of both communication channels was done based on campaigns, which were realized for purpose of this thesis for the real client. Researched metrics were click through rate and conversion rate. The identification of mobile application usage potential for communication was done through questionnaire and interview with experts.
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