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PHRASEOLOGISMS IN POLITICAL DISCOURSE (BASED ON PUBLIC SPEECHES OF POLITICIANS IN RUSSIA AND CZECHIA)
Rycheva, Ekaterina ; Rajnochová, Natalie (advisor) ; Mokienko, Valerij (referee) ; Stěpanova, Ludmila (referee)
In the dissertation the author presents the analysis of the use of phraseological units in modern political discourse in Russia and the Czech Republic. The author shows that phraseology can be a tool for increasing the expressiveness of a speech, for contacting and influencing the audience in the political discourse. The analysis of cognitive and pragmatic specifics of idioms and metalanguage commentaries in the speech of politicians in a comparative aspect is carried out. As a result the author showes the specifics of the use of phraseological units in describing the speech image of a politician. Key words: phraseology, phraseologism, discourse, political discourse, political linguistics, cognitive linguistics, image of a politician, speech portrait of a politician.
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PHRASEOLOGISMS IN POLITICAL DISCOURSE (BASED ON PUBLIC SPEECHES OF POLITICIANS IN RUSSIA AND CZECHIA)
Rycheva, Ekaterina ; Rajnochová, Natalie (advisor) ; Mokienko, Valerij (referee) ; Stěpanova, Ludmila (referee)
In the dissertation the author presents the analysis of the use of phraseological units in modern political discourse in Russia and the Czech Republic. The author shows that phraseology can be a tool for increasing the expressiveness of a speech, for contacting and influencing the audience in the political discourse. The analysis of cognitive and pragmatic specifics of idioms and metalanguage commentaries in the speech of politicians in a comparative aspect is carried out. As a result the author showes the specifics of the use of phraseological units in describing the speech image of a politician. Key words: phraseology, phraseologism, discourse, political discourse, political linguistics, cognitive linguistics, image of a politician, speech portrait of a politician.
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History of the parish of Červený Kostelec in the years 1918-1939
Štěpánová, Ludmila ; Petráček, Tomáš (advisor) ; Brož, Prokop (referee)
- History of the parish in Červený Kostelec in the years 1918 - 1939 The work captures the events in the town of Červený Kostelec with special view to religious matters in the years 1918 - 1939. This period is divided into four or five year sections and describes minor and major events, which were recorder by chroniclers and historians. These events involve religious life, politics, city development, economy and social and cultural life. The main sources of information are: Kronika farnosti Červený Kostelec and Pamětní kniha města Červený Kostelec. Key words: Roman-catholic church, the Czechoslovak church, the parish of Červený Kostelec, the First Republic period
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Possibilities of application of mobile technology and augmented reality in destination marketing
Štěpánová, Ludmila ; Vaško, Martin (advisor) ; Valentová, Jana (referee)
ŠTĚPÁNOVÁ LUDMILA: Possibilities of application of mobile technology and augmented reality in destination marketing. Masters thesis. University of Economics, Prague. Department of Tourism. Thesis supervisor: Ing. Martin Vaško. Grade of qualification: Masters degree. Prague 2016. 80 pages. Masters thesis focuses on new trends in development of mobile technologies and their application in tourism. The objective of this thesis is to find out possibilities of application of mobile technologies, advergaming, augmented and virtual reality in destinations marketing activities. The thesis is also looking into activities of CzechTourism agency in this field.
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