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Customer Satisfaction Analysis and Proposals for its Improvement
Zajková, Dagmar ; Šálek, Jiří (referee) ; Chalupský, Vladimír (advisor)
The thesis focuses on customer satisfaction analysis of the company TEWECO GROUP s.r.o., which provides Internet connectivity in the district of Hodonin, and proposals to increase it. The theoretical part describes the problematics of marketing research. The practical part analyzes the results of marketing research of customers of TEWECO GROUP s.r.o. Based on this information, measures are proposed, which should increase customer satisfaction and bring higher revenue to the company.
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Vaccination issues on the threshold of the third millenium
Šálek, Jiří ; Dáňová, Jana (advisor) ; Marešová, Vilma (referee) ; Fabiánová, Kateřina (referee)
This thesis based on descriptive comparative study is to evaluate different opinions and its influence to vaccination confidence in two branches of students, medical and pedagogical, as both of them plays important roles in children and adults education and, in case of pedagogy, forming the skills of critical thinking. Multi-item, opinion-based, paper-and-pencil typed anonymous questionnaires were distributed within medical students and students of pedagogical fields of study. Data has been sorted and divided into two clusters which underwent a statistical comparison using a logistic regression. From total of 722 respondents, 386 were medical students and 336 were pedagogical students. Most respondents said they were not in favor of alternative medicine; however, a significantly higher number of alternative medicine followers were among the respondents of the Faculty of Education. Positive vaccination perception rate (PVPR) is not dependent on behavioral factors of students at both faculties but it is clearly conditioned by attitude to alternative medicine. Fear of infections dramatically increased the PVPR (up to 6.7x) over those who were not afraid of the infection or were not quite sure whether to fear it. Fear of vaccines side effects clearly reduced the PVPR by at least 84%.
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Obrana programů před reverzním inženýrstvím
Šálek, Jiří
This thesis deals with illegal distribution of programs. It describes methods of licencing programs and ways their restrictions. It focuses on description basic tools and techniques used to program cracking. Farther this work describes structure of executables files on MS Windows. The work is completed with malware analysis for clarification techniques masking of code. This work is complemented by a demonstration application for program code masking.
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Customer Satisfaction Analysis and Proposals for its Improvement
Zajková, Dagmar ; Šálek, Jiří (referee) ; Chalupský, Vladimír (advisor)
The thesis focuses on customer satisfaction analysis of the company TEWECO GROUP s.r.o., which provides Internet connectivity in the district of Hodonin, and proposals to increase it. The theoretical part describes the problematics of marketing research. The practical part analyzes the results of marketing research of customers of TEWECO GROUP s.r.o. Based on this information, measures are proposed, which should increase customer satisfaction and bring higher revenue to the company.
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