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Current situation and the prerequisities for new products in tourism in DSMO Mikroregion Venkov area
JAREŠOVÁ, Jiřina
The purpose of this bachelor work is the analysis of the present state and prerequisites of the creation of the new products in the tourist trade segment in DSMO Mikroregion Venkov area. The region disposes enough primary offer in the tourist trade segment and mainly in the historic cultural segments and the beauties of nature. All these allow the tourist wide spectrum of the trips to the surround area, mainly one-day trips. We can anticipate, that a product {\clqq}Za krásami DSMO Mikroregionu Venkov {--} vybraná část {--} okolí Chýnova směr přírodní park Polánka`` my help to increase the visit rate of the region. In my opinion we can say, that the region we are describing in my work is very attractive locality for the development of the tourist trade, because of the analysis of the information from different information sources and also the dates from personal appointments. There is a high potential, which one if good used, my essentially influence the level of the tourist trade in the current region. After the conclusion of my personal appointments and interviews with visitors of the current region is the area valuated very positively and it is important impulsion for the development and improvement of the touristic trade.
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The mental maps and thein utilization in the tourism
ZEZULOVÁ, Lucie
This diploma work takes and describes for the main objective the evolution and the formation of mental maps. These mental maps join with the idea of a travelling and with a travel tourism. The partial objective is the project for an exploitation of these knowledges for the travel tourism. This research is specialized in the basic school students where is the evolution the most descriptive. The evolution of the mental maps is assumed by students of secondary schools and by older informants. The evolution of these mental maps confirms the anylysis of questionnaires.
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Analysis of sports clubs behavior: Do clubs maximize revenues from ticket sales?
Miškovský, Karel ; Janíčko, Martin (advisor) ; Bolcha, Peter (referee)
A general tendency in ticket pricing that is used by sports clubs all around the world is to set prices in the inelastic part of the demand curve. Despite this there have been complaints by soccer fans in the Czech Republic who believe that ticket prices for the Czech premier league are too high. To show the real situation, price elasticities were computed based on data from seasons 2006-2010 that were provided by three Czech soccer clubs. To achieve this, demand functions have been nailed down, assuming the possibility to price-discriminate between two types of demands, one for high quality seats and the other for low quality seats. The results show that Czech soccer teams behave like a normal profit maximizing monopolist firm and therefore the fan hypotheses about the prices being too high had to be rejected.
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Modelling of demand for recreational center
Kobzareva, Maria ; Macáková, Libuše (advisor) ; Breňová, Lubomíra (referee)
Basic determinant comparison of demand for recreational centers of the Czesky raj region, measure the influence of every determinant of demand on the demand for particular recreational center, modelling of an "ideal" recreational center, witch determinants will draw together in combination, witch would bring maximalization of centers popularity and profit.
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Estimation of price elasticity of crude oil demand
Jonák, Ondřej ; Zajíček, Miroslav (advisor) ; Tříska, Dušan (referee)
Objective of this diploma thesis is estimation of price elasticity of crude oil demand. In order to calculation of such elasticity crude oil demand is estimated with econometrical methods. The choice of suitable model, which sufficiently and accurately models crude oil demand, is initial position of analysis. Consequently, crude oil demand is estimated from market data obtainable from public sources. This estimated model is verified from economic, statistic and econometric point of view. Consequently, price elasticity of crude oil demand is calculated from such model.
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