Národní úložiště šedé literatury Nalezeno 2 záznamů.  Hledání trvalo 0.01 vteřin. 
Marketing Strategy for Company Augustin Dobis AD SPECTRUM
Harant, Vladimír ; Laktiš, Peter (oponent) ; Světlík, Jaroslav (vedoucí práce)
Diploma theses represents project of marketing a communication strategy of manufacturing company. This work includes situation analysis of present situation including evaluation of weaknesses and streghts of the company, opportunities and threaths and on the basis of this analysis particular marketing and communication strategy, budget and timing has been designed.
Marketing Strategy for Company Augustin Dobis AD SPECTRUM
Harant, Vladimír ; Laktiš, Peter (oponent) ; Světlík, Jaroslav (vedoucí práce)
Diploma theses represents project of marketing a communication strategy of manufacturing company. This work includes situation analysis of present situation including evaluation of weaknesses and streghts of the company, opportunities and threaths and on the basis of this analysis particular marketing and communication strategy, budget and timing has been designed.

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