Národní úložiště šedé literatury Nalezeno 2 záznamů.  Hledání trvalo 0.01 vteřin. 
Managing Customer Experience
Seifert, Marián ; Čaniga, Igor (oponent) ; Chalupský, Vladimír (vedoucí práce)
The purpose of the thesis is to analyze the current situation of customer experience induced by the selected company and to provide a series of recommendations for its improvement. The paper critically evaluates the customer experience practices of company’s individual retail stores, internet shop, service center and the customer service. The results are recommended solutions for providing better services to increase the customer loyalty, as well as the way to eliminate the recognized deficiencies.
Managing Customer Experience
Seifert, Marián ; Čaniga, Igor (oponent) ; Chalupský, Vladimír (vedoucí práce)
The purpose of the thesis is to analyze the current situation of customer experience induced by the selected company and to provide a series of recommendations for its improvement. The paper critically evaluates the customer experience practices of company’s individual retail stores, internet shop, service center and the customer service. The results are recommended solutions for providing better services to increase the customer loyalty, as well as the way to eliminate the recognized deficiencies.

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