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Mirroring
ŽEMLIČKOVÁ, Monika
This Diploma Thesis deals with {\clq}qMirroring`` and consists of 2 parts. Theoretical part is focused on the definition of the topic from several points of view in connection with psychological aspects of inner experience of the individual and his own existence. There is also an overview of art from the nineties in the nineteenth century to the eighties in the twentieth century, where I concentrate within these years on certain pieces of Jan Preisler, Emil Filla, František Jiroudek, Karel Souček, František Ronovský, Jíří Sozanský, Václav Bláha jr. and their inner perception. Practical part copies the topic and inner experience in a dialogue with the world together with the illustration of my inspiration and mind solutions. It contains six portraits in a size of 155 x 80 cm and supplementary sketches.
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ST. JOHN´S APPIRATION
GOTTHARDOVÁ, Kateřina
Work is devided into theory and practical part. Theoretical part with the title ``Sacral plastic Arts in Czech painting of 20th century{\crqq} is dealing with chosen particular appearances and forms of plastic arts in the surroundings of Bohemian churches and chapels. The artistic and social limits and possibilities are dealt here in the form of essay. The practical part is made up from six paintings of size 75 x 109 cm. The inspiration was taken with the apocalyptical part of Bible {--} ``St. John{\crq}s Appiration``.
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Jewellery ( collection of jewellery pieces). Jewellery in the create of natural civilisations.
HORÁKOVÁ, Petra
The following dissertation is presented in two parts. The main part is focused on the collection of twelve jewellery pieces, which I designed and produced myself. In case of decorative objects I tried to find a balance of shapes, structures and materials. The jewellery is made from organic and natural resources which I often find charming and fascinating. The greatest inspiration for me had to be the world`s natural civilisations, which don{\crq}t regard the jewellery pieces just as decoration but for them represent also magical and spiritual meaning. In the theoretic part of my dissertation I focused on the comparison of jewellery in natural civilisations with the primate jewellery of mankind. In this part of my work I searched for the roots of magic and art in general and I discovered the connections with todays remaining natural civilisations {--} magical meaning of jewellery, use of material and meaningful ornaments. Here I also mentioned the use and representation of jewellery. Attempting to clarify the concept of amullet, talisman and fetish. All written text is supported by picture documentation. In the last chapter I summarised the main focus of my dissertation and reflected on the creative process of my work. The last part of my dissertation contains all photo documentation of the creative process.
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EGYPT
MICHNOVÁ, Markéta
The diploma thesis is focused on Egypt which was in the ancient world a cradle of one of the first civilizations in the human history. People living there thousands years ago left a huge arts, architectural and literature heritage to our generations. Their wisdom and foresight can be often taken as an example to our times. Egypt and its long-ago history is the issue so extensive that one of the scientific studies, called Egyptology, deals only with this subject. There is an inexhaustible number of ways and methods designed to deal with the given issue. In my diploma thesis, I was trying to work up this broad topic; however, I was not able to map it out in all its aspects and variations. I did not set myself the task to introduce children the detailed world of Egypt via this project but I just wanted to present one of the possible ways this issue can be worked up for the use of training of the first grade of primary schools pupils. It is very important in my opinion to encourage the today´s children´s interest and curiosity in the given subject and to capture it in the way that they will be interested in the history of Egypt even outside school.
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The art as a marketing tool
Smrčková, Jana ; Černá, Jitka (advisor) ; Leiss, David (referee)
The goal of this thesis is to present the reader with a more comprehensive picture of using the art as a marketing method. The fundamental focus is dedicated to poster art, from its origins (as a tool for bringing the goods and services closer to the public), up to its contemporary role and many possibilities of this advertising tool. The thesis further covers more forms and combinations of art and marketing, like interconnection of graphic design with corporate identity. As the standards of the graphic design in the Czech Republic are very high, the author concentrates mainly on domestic creative activities and presents concrete examples of corporate identities. The analytic chapter of the thesis is presented by a questionnaire research of public orientation in the matter. The target of the analysis was to discover, whether an how the art and marketing interconnection affects people, what they think about it and what particular (hence most successful) projects are taken in public awareness.
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Marketing sales activity Gallery of art
Ferencová, Dagmar ; Černá, Jitka (advisor) ; Pešek, Ondřej (referee)
The aim of the thesis was to analyze the situation in contemporary Slovak art market and the characteristics of entities dedicated to the sale of works of art.This work deals with specific marketing problems in this area. At the end of the analyzed Matica slovenska as an important institution with a long tradition.
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Tourism and Arts
Řezníčková, Alžběta ; Jarolímková, Liběna (advisor) ; Mlejnková, Lena (referee)
This bachleor thesis investigates the realtionship between toursim and arts. Examines if art is able to attract the tourist to certain destination. The possitive effects are described on the example of two cities. It also deals with future possible development.
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