| |
|
The posibilities of financing theatres: Case study of the Švandovo divadlo
Šimková, Veronika ; Hanzlík, Jan (advisor) ; Riedlbauch, Václav (referee)
This bachelor thesis is focused on the posibilities of financing theatres. Its theoretical part describes specific options to finance theatres in the Czech Republic, using state and private sources. Furthermore it deals with the current theatre related law in the Czech Republic and it touches the subject of the current array of theatres in Prague. The second part is written as a case study of the Švandovo divadlo in Smíchov, which is a semi-budgetary organization of Prague. The study is specifically focused on the financing of this theatre, analyses all options to acquire funding which the theatre utilizes and aims to analyze whether the theatre makes use of them effectively and evaluates the financial self sufficiency of the theatre.
|
|
Norway as a peace-keeping nation: a case study of the humanitarian assistance to Sudan
Žáková, Alice ; Rolenc, Jan Martin (advisor) ; Sršeň, Radim (referee)
The Kingdom of Norway has long been trying to present itself as a peace-keeping international actor. Using the case of Norwegian humanitarian and development assistance to Sudan, the thesis will try to find out whether the national values also influence the Norwegian model of peace-keeping nation, and estimate the efficiency of Norwegian humanitarian and development assistance. First two chapters introduce the basic values of Norwegian society and the conflict situation in Sudan for further analysis of activities of the Norwegian government and non-governmental organisations in Sudan. By comparing these projects with the strategic framework of the Norwegian Ministry of Foreign Affairs for Norway's role in peace-building, it is shown that Norway is involved in all dimensions of this programme and is actively endeavouring to improve the situation in Sudan and to build peace.
|
|
VoIP - new way of communication
Černý, Jan ; Pavlíček, Antonín (advisor) ; Škop, Miroslav (referee)
The subject of this bachelor thesis is IP telephony as a new way of communication capable of replacing the current analogue telephony adequately. The aim is to introduce the VoIP environment, principles and also its real use. The thesis is divided into three parts. The first part is focused on the above mentioned environment as well as on used layers and protocols of OSI and TCP/IP models. The second part looks into the VoIP technology itself, from voice digitalization to voice transfer using various protocols. Discussed is older signalization protocol H.323 and its successor SIP. Furthermore the chapter examines various VoIP types and threads to VoIP as well as terms like QoS or ENUM. The third part contains a case study of implementing VoIP in practise. The case study shows matters that need to be taken into consideration when implementing this technology but mainly reveals how much can be saved per month, how big is the initial investment and its rate of return.
|
|
Financing of nursery schools - case study of nursery school Omská
Karolová, Michaela ; Urbánek, Václav (advisor) ; Kubík, Rudolf (referee)
This bachelor's thesis describes the system of education and ways of financial resouces' distribution at regional level. The introductory part deals with description of the education system in general; the main focus is particularly on the normative method of financing schools. The next part is directly concerned with the characteristics of regional financing arrangements, including demographic analysis, for the city district Prague 10. The final part explores the ways of claiming and using financial sources for the nursery school Omská in Prague 10 up to now. The thesis evaluates the school's management of the entrusted sources, tries to disclose certain problems of the regional financing system and suggest prospective solution.
|
| |
|
Affiliate marketing and the possibilities of its use in the Internet environment
Horák, Luboš ; Kincl, Tomáš (advisor) ; Novák, Michal (referee)
This diploma thesis analyzes one from online marketing segment -- Affiliate. Thesis is divided to two logical parts. In first part is described philosophy and functions of affili-ate marketing like a part of sales promotion strategy online. In second part is practically described how it works on some case-studies. In case-studies are described differences between Czech and foreign online environment. Thesis wants to describe this interesting and often marginalized segment of online marketing.
|
|
Effectiveness and limits of protection of civilians in the context of humanitarian crises: Haiti Case Study
Svobodová, Valérie ; Peterková, Jana (advisor) ; Knotková, Vladimíra (referee)
The main intention of this paper is to provide a better understanding of the mechanisms of the protection of civilians in the context of humanitarian crises. The first part provides theoretical definition of the protection of civilians and its legal underpinnings. The roles of individual actors such as the state and its agencies, UN peacekeeping missions, cluster system, non govermental organisations and civil society itself are being defined. The paper futher focuses on the prevention in humanitarian crises, especially on the principles of peacekeeping, human security and gender. The second part consists of a case study of Haiti in the context of the 2010 devastating earthquake and the ensuing humanitarian crisis. First it discusses the impact of the earthquake on the infrastructure, environment, government, economy and education as well as its consequences for the civilians themselves. The impact of the earthquake is compared with the priorities of the state, as seen after the earthquake. Response to the earthquake is cathegorized as national and international, each of which has its specific characteristics and is based on different prior and post disaster conditions. Specific groups of civilians - minors and civilians affected by gender violence- are focused on .The protection of civilians in the specific areas is also addressed - namely duringthe cyclone Thomas, in the IDP camps and in the area struck by the cholera epidemics. The work culminates in the research which consists of three parts - a questionnaire for NGOs, civilians and government officials.
|
|
sustainability through international expansion: a case study from the energy sector
Nosek, Niklas ; Jaklová, Martina L. (advisor) ; Hnilica, Jiří (referee)
The thesis analyzes internationalization strategies and processes that were used by major German electricity companies during their transition from purely national companies to some of the world's largest electricity corporations with operations in many different countries. The paper starts out by outlining theoretical elements that are available to companies in general and then provides an in-depth analysis of the internationalization that Germany's major Electricity companies went through after the liberalization of German and European electricity markets. Based on this, the thesis then identifies key internationalization patterns in the German electricity industry and, by taking into account future developments, provides factors that will influence further internationalization strategies in the segment.
|
|
Second Life and marketing aspects of virtual worlds
VANĚREK, Petr
The main focus of this dissertation thesis is the use of virtual worlds in marketing with a special focus on the virtual world known as Second Life. The Second Life environment research was conducted in several steps. The first step was personal online observation of Second Life where the Czech Republic has its representation in a company called Bohemia. The purpose of this online research was to find out respondents{\crq} subconscious, their experiences, and how they perceive the economic subjects which are presented in this virtual world.The research of the virtual world Second Life continued by creating five case studies of selected economic subjects, which are present in Second Life. For this reason the following were picked, Raiffeisenbank, CzechTourism agency, Pivovary Staropramen a.s. virtual pub. The other two case studies were focused on education and therefore Philosophical Faculty of University Palackého Olomouc and an entrant from private sector WebSchool s.r.o. company were chosen. The data obtained from this research helped to apply a Cost benefit analysis in the virtual pub Staropramen case study. This analysis is one of the possible methods of economic assessment of the investment related existence in Second Life.On the basis of information gained from personal online research and completed analysis I projected a process of entrance into the virtual world Second Life with the use of select marketing tools. These tools are folded so that any subject that considers the use Second Life as one of the innovative ways of marketing communication is able to fulfill its goals and will not end up as a passive background of this virtual world. For this reason, I consider the main goal of this dissertation to be achieved.
|