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Metodika korektní fotografické reprodukce daguerrotypických obrazů s vlastním zkonstruovaným prototypem reprodukčního zařízení
Bárta, Jaroslav
Obsahem metodiky je praktické použití navrženého reprodukčního zařízení – DaguerroBoxu s příklady korektního užití, aby byl získán co nejvěrnější fotografický obraz z konkrétní daguerrotypie. Postup je podrobně popsán a je demonstrováno jeho využití v běžných podmínkách. Jako optimální řešení se ukázalo fotografování s mobilním osvětlovacím zařízením, které splňuje všechny požadavky (mj. neohrožuje podstatu fotografovaného předmětu a poskytuje kvalitní obrazovou reprodukci), a to za využití současných technologických možností fotografického záznamu. Ukázky práce s prvním provizorním osvětlovacím zařízením a vyhodnocení výsledků jsou výsledným výstupem první fáze. Závěrečným výstupem druhé fáze je návrh konstrukce a pořízení prototypu originálního osvětlovacího zařízení určeného k certifikaci a výrobě.
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Museum building today: historical or new building?
Steinocherová, Denisa ; Janištinová, Anna (advisor) ; Pernica, Petr (referee)
The thesis looks into the history and charts the development of the museum architecture in the world and in the Czech Republic with a focus on art museums .It describes the current situation of museum building in the Czech Republic. It deals with the typology of museum buildings in terms of their functionality and changes in the organization of museum work. The practical part focuses on Gallery of modern art in Roudnice nad Labem.
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Marketing potential of contemporary art fairs
Zbořilová, Lenka ; Černá, Jitka (advisor) ; Kolouchová, Daniela (referee)
The master's thesis deals with the marketing potential of the recent art work fairs. The aim of the thesis was to analyse the potential of the fair trades with the emphasis on the benefits of participation for the Czech private galleries in such fairs. The thesis also deals with the fair as one of the communication mix tools, which shall serve to achieve the marketing and communication goals and presents the relationships between the participants in the art work market. The advantages of the participation in recent art work fairs were analysed through the method of interview comparison with the gallery owners and employees. The analytical part covers the analysis of the participation of a Czech private gallery in an international recent art fair and presents the barriers of entry for Czech galleries in such fairs. With regard to the results of the analysis the measures were recommended that would lead to more effective usage of the marketing potential of the recent art fairs.
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The trade with art
Kubešová, Andrea ; Drozen, František (advisor) ; Novák, Miloš (referee)
This bachelor thesis deals with the ways of trade with art, focus on fine art in Czech Republic. The aim of this thesis is to evaluate the development of art market and its trends -- electronic auctions. In the first chapter the whole problematic is set into the world context. In the second chapter the development of art market, legislation framework for organizing of auctions and support of the import and export of art is described. The third chapter is focused on the forms of trade -- auction houses, galleries, art fairs. The final part is dedicated to description of the differences between classic and electronic auction in Czech Republic.
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Harnessing the potential of volunteers in museums and galleries in the Czech Republic
Škofová, Tereza ; Kubaš, Mario (advisor) ; Hucková, Barbara (referee)
This theses focuses on fulfilling of the potential of cooperation between volunteers and the four biggest museums and galleries in the Czech Republic (The National Museum, The National Gallery, The Moravian Museum and The Moravian Gallery). As an inspiration and comparison, the situation in The British Museum in London is addressed. The main hypothesis is that there are so few volunteers in the four mentioned institutions because they cannot and do not want to cooperate with volunteers properly and they do not even understand the basic idea of volunteering. The main aim of this theses is to identify the main barriers in the relationship and cooperation of volunteers and the four Czech museums and galleries and to provide recommendations for elimination of these problems and for improvement.
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Technical image in collections
Havlínková, Tereza ; MUSILOVÁ, Helena (advisor) ; ŠIMLOVÁ, Štěpánka (referee)
The work "Technical image in collections" focuses on the systems of manipulation, archiving and exposition of contemporary static materialized images in Czech institutions managing collections. From the theoretical views of transformations and current issues of collections of contemporary photographic images, this text proceeds to foundations of the state-of-the-art utilized printing and adjustment technologies. The aim of this work is to provide an overview of the archiving, marketability and exposure aspects of the physical technical image and to capture the developments in technology and attitudes accompanying this media category, also referred to as photography.
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The market of contemporary fine art
Pavlíčková, Eva ; Černá, Jitka (advisor) ; Dvořáková, Olga (referee)
This thesis "The market of contemporary fine art" explores the arts marketing processes of comparable commercial galleries, aimed at young Czech art. The theoretical part focuses on arts marketing and its application in the art scene. The practical part focuses on the analysis of individual marketing activities with the help of expert interviews, and then uses a competitive analysis to contrast the marketing methods of the Dvorak sec contemporary art galleries. The aim of this work is to compare and to consider the individual marketing processes of competitive galleries in the marketplace of contemporary art.
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Art commerce in Czech Republic
Vlčková, Barbora ; Drozen, František (advisor) ; Novák, Miloš (referee)
Bachelor thesis describes art commerce in Czech Republic with emphasis on paintings. It compares this situation to the situation on foreign markets and proposes how to improve it. This thesis also describes how auction houses and galleries work, laws concerning the art commerce and support of art in Czech Republic.
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