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PROCESS MANAGEMENT AND THE POSSIBILITY OF ITS USE IN THE CHOSEN COMPANY
NÁVAROVÁ, Jitka
The goal of my thesis was to describe the processes in the chosen company. The goal was also to analyze one of the processes, specify its phases and suggest its change that would make the process more efficient for the customer and for the company. The analytical section was concerned with analyzing the processes and better specifying the chosen process and its problems. The synthetic section refers to the suggestion of new process structure, so that the chosen process better satisfies the customer and the company. The change was based on adding two new processes, identifying the possibility of production in the Production Department and identifying the possibility of assuring the material sources in the Purchasing Department. The change of the process was realized and the managers of interested Departments found it better than the ``old process{\crqq}.
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Apply principles of the process management in currant companies practice
CERHA, Jiří
This work is about process management. The main sources were annual reports of companies, web sites, other business documents and business management and staff. This work goes from analyse part to synthetic part. This two companies Vodafone Czech Republic and Severomoravská plynárenská were chosen for analyses. Analyse part contains economic analyse of sector charakteristic, costs analyse, core process analyse, financial analyse and process principles analyse. The synthetic part is about confrontation between results of analyses that two companies. Better rating have Vodafone because of image, IT and marketing. In the last part are the recomends how to rebuild their processes.
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Procesní management a možnosti jeho uplatnění ve firmě Zeelandia, s.r.o.
SEDLÁČEK, Martin
Despite the process management is young, there´s many kinds of methods to analyse the firm conditions and implement the process management to the life. At the same time is possible to use some methods of value management. Some this methods were used in the firm Zeelandia, s.r.o. Zeelandia is czech-holland business firm and there was analysed the process model with all core processes and all reciprocally links. Then were choosed two most important processes (marketing, business and distribution) and it was made the redesign of it. It was made a new process called TCS (Total Customer Satisfaction) which make better situation of costumers relationship and organization of business processes. It´s very important to know it was a partial change and it must be took into the consideration. The managers must change their minds and leave the old assumptions, because this is the way to be more succesful in the future. The process management is this way.
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Brand management- The process of managing the brand Maybelline New York in the fragrance market
Schejbalová, Lenka ; Průša, Přemysl (advisor) ; Příhodová, Lucie (referee)
Thesis deals with the topic of brand management, specifically brand management of the product line extension. The selected brand for the practical application of the process of brand management is Maybelline New York, consumer cosmetic brand belonging to the company's portfolio of L'Oréal. The goal is to design and describe the process of management of this selected brand for the extension in the fragrance market. The practical part includes desk research (analysis of contemporary brand management of Maybelline New York and fragrance market analysis) and primary research (focusing on the behavior of target group on the fragrance market and their knowledge and attitudes to this brand. Based on the information gathered by the research the appropriateness of brand extensions on fragrance market is determined and a model for the brand management on this market is designed and described, including setting the brand vision, brand identity, positioning and communication strategy.
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Reenginering of chosen processes in a company
Reischig, Zdeněk ; Doucek, Petr (advisor) ; Tománek, Martin (referee)
This thesis examines the possibilities for improving and reengineering of processes within the chosen company, with focus on providing guidelines on improving the processes and business performance in general and suggesting metrics for measuring. This topic is examined in two parts. First part is giving an introduction to main theoretical concepts for Business process management, Process modeling, Business process reengineering and Process metrics measurement. The second part presents a practical application of theoretical concepts, providing an analysis of current processes, identifying any problems that occur in these processes, and suggesting the necessary means for suppressing the problems identified. The practical part also provides guidelines for reengineering of processes, leading to a lean management of sources that will bring improvements in business performance in total. Another important aspect dealt with in this part lies in process metrics analysis, which can be either executed on a single business process or on a selected business unit as a whole, and which is an important key for identifying any threats, bottlenecks or any problems that could lead to disruptions in business performance of the whole organization.
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Process Management in an In-Patient Department
Stuchlík, Pavel ; Střítecký, Rudolf (advisor) ; Lešetický, Ondřej (referee)
The theoretical part of the diploma thesis explains terms as management, managers, managerial roles, process, costing method, process management, process analysis and its tools. In the practical part a chosen in-patient department and its surgical department are characterized. The general and the supportive processes are mapped and analyzed. In conclusion both economical and medical aspects of appendectomy carried out in classical and laparoscopic way are compared.
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Analysis of suitability of the application of process management in the company Auto Hégr, a.s.
Hégr, Jaroslav ; Dědina, Jiří (advisor) ; Cejthamr, Václav (referee)
The main target of this paper is to analyze suitability of the application of process management in the company Auto Hégr, a. s. This target also includes finding correct answers to the following questions: Is the use of process management a suitable tool that would improve the productivity of the whole enterprise or not? Is it suitable to undergo the whole process of changing the company Auto Hégr, a. s. towards process management? Would it not be more purposeful and efficient to take a different way of improvement? Is it not the best solution to make no change? The method used for achieving the main target of this paper is the analytical and synthetic cognitive procedure. The examined situation in the company Auto Hégr, a. s. is divided, in terms of thoughts, into the individual parts that are the subject of further examination. Deeper knowledge of the partial sections enables to get to know better the situation in the company Auto Hégr, a. s. as a whole. The author of this paper carried out the input analysis of change the output of which is the argumentative report including the decision that it is suitable to launch the project of the application of process management in the company Auto Hégr, a. s. Hereby the author performed all preliminary work that always must be carried out prior to the realization of the implementation project itself. The author summarized the main results of carrying out the input analysis of change at the end of this paper. This paper and its results are fully usable in practice of a specific enterprise, in this case of the company Auto Hégr, a. s. The correct application of process management in the company Auto Hégr, a. s. cannot be carried out without necessary documentation, i.e. the implementation project. Its first part is carrying out the input analysis of change that is completely covered in the practical part of this paper. As another suggestion for solving the given subject, the dealing with the other parts of the implementation project just presents itself. This procedure is completely logical and its following is one of the conditions of the correct application of process management in the company Auto Hégr, a. s. Only high-quality carrying out the pre-investment phase of realization of the implementation project will guarantee its overall high quality.
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Processes analyse of international financial institution
Lukáčová, Mária ; Spálenka, Daniel (advisor) ; Zeman, Oto (referee)
The final thesis is focused on a process management in praxes. The theoretical part of thesis concludes different techniques of mapping and analysing of a process. The practical part is focused on a practical analyse and mapping of the certain process in international financial institution. On the base of the process analyse are suggested changes to optimize the process.
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Process-based organization Slatinné lázně Třeboň
Novák, Karel ; Svatá, Vlasta (advisor) ; Blažek, Martin (referee)
This thesis deals with the business process based transformation of two businesses - Lázně Aurora s.r.o. and Bertiny lázně s.r.o. The outline of a system development analysis is based on a theoretical framework of the business process reengineering and the production management in a contemporary dynamic and turbulent corporate environment. A conversion into a holding arrangment with parent corporation Slatinné lázně Třeboň a.s. and two subsidiaries Lázně Aurora s.r.o. and Bertiny lázně s.r.o. is proposed in relation with restructuring and redesigning all business processes. The outline of new Slatinné lázně Třeboň group based on business process management precedes a detailed analysis of current state and future lookout of spa industry from the point of view of the new business entity. This analysis implies that current management techniques facing the challenging environment cannot guarantee a substantial economic growth of the businesses. Within a whole host of named reasons there are changes related to the transformation of the national health sector, strengthened by demographic changes. Current management practices and enterprise enablers of process management are evaluated through Process and Enterprise Maturity Model (PEMM). Last part of this thesis presents the outline of the new business system development analysis. The goal is to overcome the dynamic environment issues by engagement of business process management and to prepare a production system for serving different segments of clients that are characterized by considerably different needs and requirements. New model of core business processes is proposed in order to meet this goal. It comprises a description of process relations and positioning within the new enterprise structure, including the main reasons of such an alignment.
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