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Formation of Global Civil Society: Reaction to Problems of Globalization
Novotná, Naďa ; Sýkora, Luděk (advisor) ; Festa, David (referee)
This Master's thesis focuses on the possibilities of a global civil society to reduce the negative consequences of economic globalization. In the opening general part, special attention is given to problems caused by corporate strategies in production in developing countries. The current official mechanisms of corporate accountability are also discussed and considered as insufficient. Some new tendencies to promote the corporate social and environmental responsibility have emerged in recent decades. The agencies of a global civil society have been playing a very important role in these processes. The formation of a global civil society, its ambitions and risks are also studied in the general part of the thesis. The global civil society roles and possibilities of influencing the globalization processes are discussed also from the perspective of relevant theoretical concepts in the theoretical part. The empirical part of the thesis is based on a qualitative analysis of the campaign Business and Human Rights carried out by Czech global civil society organizations. The objective of this campaign is to prevent the corporations from human rights violation. Within the empirical research, the different spatial relations among the global civil society participants are studied, along with the evaluation of the...
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Utilization of ZOO Dvůr Králové in Education
Dvořáková, Slavěna ; Havlová, Michaela (advisor) ; Blažová, Kateřina (referee)
Heading: Utilization of ZOO Dvůr Králové in Education This thesis deals with the educational function of zoos and capacity utilization of the ZOO Dvůr Králové nad Labem in ethological fieldwork. The thesis results into a summary of theoretical knowledge concerning zoological gardens and their educational function supplemented by the results of questionnaire survey detecting the concept of perception of education in the Czech and foreign zoos. Further result of this thesis is a set-out of full-scale materials for ethological fieldwork including introductory lecture, worksheets and methodological manuals for teachers. Key words: fieldwork, zoological garden, educational program, worksheet
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Corporate culture of Samsung
Ha, Thu Trang ; Müllerová, Františka (advisor) ; Pitra, Lubomír (referee)
The first chapter introduces the concept of culture, it explains the essence of national and corporate culture, what affects this culture and changes it. The second chapter is devoted to South Korea. The business environment of the country is examined closely and so are the family industrial conglomerates that currently have a huge impact on Korean society. It describes the specifics of Korean society and the Korean minority living in the Czech Republic. The last chapter focuses on the company Samsung, in which some of the historical events associated with the company's inception are mentioned. The corporate value of the company Samsung is introduced, as well as the organizational culture and the corporate social responsibility. Finally Samsung's corporate culture in the Czech Republic is examined.
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Daňové úniky u daně z příjmů právnických osob
Kůta, Milan ; Vítek, Leoš (advisor) ; Moravcová, Jana (referee)
This diploma thesis deals with tax evasion of necessary consolidation of public finance in current period. The main goal of this thesis is analyze corporate tax evasion. This thesis is created by using literature, legislation and case law. For the estimate we have used the concept of tax gap, which is based on comparison of theoretical tax liability of the economy with the actual tax receipts.
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Logopedic Activation for People with Chronic Stadium of Aphasia and their Family Members
Vondrášková, Dana ; Housarová, Blanka (referee)
Rigorózní práce Dana Vondrášková Abstract The activation of people in the chronic stage of aphasia and their relatives from the point of view of the speech therapist Mgr. Dana Vondrášková Abstrakt: The topic of the thesis is the life of people with aphasia, mainly in the chronic stage. The theoretical section deals with the definitions of health, disease, wider conception of the chronic stage of the disease and in addition focuses on the quality of life of people with chronic aphasia. The practical section presents the research focused on a two-sided view of chronic aphasia. How this disorder is perceived by a person with chronic aphasia and by his or her partner. The survey was going in two stages to be able to follow the positive or negative changes. Key words: health, disease, acute disease, chronic disease, confines to bed, chronic neurological disease, demonstration of the disease in time, aphasia, communication, quality of life, social environment, family, partnership.
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Entertainment programmes in Czech television with an emphasis on public television.
Hirsch, Cyril ; MYSLÍK, Václav (advisor) ; SVOBODA, Otakar (referee)
Entertainment has been one of the major genres throughout the history of television, which has served an entertainment function from its very beginning. With the arrival of the dual broadcasting system, the genre became controversial in the context of public service to citizens.
The thesis discusses the evolution of entertainment programmes in Czech television, placing an emphasis on Česká televize (Czech Television), the public TV. The thesis provides a comprehensive picture of the genre, putting it in the context of the historical development of Česká televize and, later, the arrival of commercial broadcasters in the Czech Republic. It discusses the development of TV entertainment formats in terms of programming, as well as the possibilities and types of programme production. Yet the most important part is the comparison of private broadcasters' and the public institution's approach to the entertainment genre, which, by definition, tends to be rather commercial in its concept.
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Effects of judgments of the Court of Justice of the European Union on trade mark law with further analysis of cases concerning the L'Oréal Group
Kubínová, Aneta ; Bič, Josef (advisor) ; Němcová, Ingeborg (referee)
This thesis analyses the effects of judgements of the Court of Justice of the European Union on a particular company represented by the French transnational corporation L'Oréal Group. In the first chapter I explain the system within which the protection of the intellectual property is realised. Firstly, I define the key concepts of the intellectual property, and then I introduce the means of the legal protection of the intellectual property on both national and international level. The analysis of the trademark law of the European Union follows in the second chapter where I examine its presence in both primary and secondary law, where I describe the roles of the Court of Justice of the European Union and the Office for Harmonisation in the Internal Market and where I introduce the most important judicature of the Court of Justice of the EU related to the trademark law. The third chapter is of the highest practical importance as it contains the discussion on the effects of judgements of the Court of Justice of the European Union on the L'Oréal Group in the form of a case study. Firstly I analyse the economic strategy of the group and I assess the importance of trademarks for L'Oréal, then I introduce the most important cases of the Court of Justice of the EU in which L'Oréal has been a party to the dispute. I conclude this chapter with the analysis of the effects of judgements of the Court of Justice of the EU on L'Oréal.
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Some of the possibilities of coaching in leadership in the school surrounding
Procházková, Jaroslava ; Kitzberger, Jindřich (advisor) ; Trojan, Václav (referee)
TITLE: Some of the possibilities of coaching in leadership in the school surrounding AUTHOR: Bc. Jaroslava Procházková DEPARTMENT: Centrum školského managementu SUPERVISOR: RNDr. Jindřich Kitzberger ABSTRACT: This thesis deals with the coaching, which as a method of personal and professional development can be a helper in the school leadership. The task summarizes some of the current theoretical knowledge of coaching. It totalizes the positive findings of practical coaching experience. It tries to find some of the possibilities of coaching of human resources at school, and looks for the specific concept of coaching for the school surrounding. The thesis is based on the experience and insights of authors of books and internet reviews, it searches similarities or differences that can be used by school headmaster. The research section provides the essential insight into the coaching from the staff at school and then it compares it with the listed literature. It offers the possibility of applying methods of coaching for leadership at school. KEYWORDS: leadership, management, coaching, school headmaster, staff at school, motivation
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Private Labels
Kolmačková, Zuzana ; Cimler, Petr (advisor) ; Hommerová, Dita (referee)
This Bachelor Thesis titled Private labels deals with distribution strategy based on the introduction of private labels especially in retail chains. At the beginning it is focused on the general concept of private label offered by retailers, where is mentioned basic characteristics, history and structuring of distribution brands. Subsequently this thesis informs readers about the introduction of new special distribution brands, which focus primarily on the new consumption habits of customers. The practical part describes the specific relationship between a supply company and two retail companies, with an emphasis on comparing the logistics of the production and promotion of these products, and compares the conditions and standards for the operation of this business relationship.
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Design and implementation of BI solution in insurance industry
Majling, Matej ; Novotný, Ota (advisor) ; Daňhel, Jaroslav (referee)
The topic of this master thesis is the application of BI (Business Intelligence) Solutions in the insurance industry. The main objectives are the creation of model analyses and the design and implementation of partial BI solutions on the QlikView platform for smaller non-life insurance companies. The model also takes into consideration aspects of the new EU insurance regulatory directive, Solvency II, by selecting input parameters needed for the calculation of premium and reserve risk using segmentation rules from the lines of business specified in the directive. The thesis consists of three main parts. The first focuses on the QlikView BI platform, its market place, architecture, SW components and the technologies it takes advantage of. It also examines the differences and specific aspects of developing a BI solution using QlikView, compared to other more traditional platforms - one of these aspects is associative data modeling. The second part of the thesis focuses on the financial risks that insurance companies are exposed to, methods for their quantification and techniques that are used for solvency determination -- based upon Solvency II guidelines -- using SCR (Solvency Capital Requirement) and MCR (Minimum Capital Requirement) indicators. Particular chapters explain the concept behind the Solvency II directives and demonstrate the structure of standard formulae used for SCR calculations, which are used for ascertaining the Premium and/or Reserve risk. The final part of the thesis builds upon the earlier sections and contains practical instructions and recommendations for the development of BI solutions based on the QlikView platform in smaller non-life insurance companies. A designed model of the BI application can primarily be used for basic corporate performance monitoring but can also assist in the partial calculation of some risk categories according to the Solvency II directives. The practical section -- which is the ultimate product and the main benefit of this master thesis -- expands beyond the theory to provide a basic conceptual framework for the development of BI applications in small insurance company environments.
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