|
|
Business establishment in leisure activities field
Vrábel, Peter ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
It is a business plan to establish and conduct a business in leisure activities field. The enterprise is represented by a sports centre Body Madness specialized on fitness and bodybuilding. For wide clientele at disposal there is a squash court and an aerobic hall serving for doing other sport activities. The ambition of partners is to achieve and maintain customers' contentment.
|
|
|
Analysis of marketing communication of fitness center
Bravená, Martina ; Zamazalová, Marcela (advisor) ; Vávra, Oldřich (referee)
The bachelor thesis deal with marketing communication of World Class Health Academy fitness center in Prague, which belongs to the company World Class International, s.r.o., one of the largest supplier of fitness and wellness services in Central and East Europe. The objectives of the thesis is marketing communication analysis of the fitness center focusing on communication mix and making tips for higher effectiveness in using particular tools of the mix and improve total awareness of the brand.
|
|
|
Human Resources Management In Small Company (Fitness Centre)
Klicperová, Lucie ; Šikýř, Martin (advisor) ; Caithaml, Martin (referee)
The aim of this thesis is the total analysis of human resources management and its particular human resources processes in a small company (fitness centre). There are described and analysed established processes of human resources management in the thesis. The theory based on modern literature of human resources management is compared with established practices in the small company. On the base of the comparison of the theory and practices there are identified and explained good examples and mistakes of the human resources management in the company. There are suggestions and recommendations that should be taken into account in order to improve the human resources management in the company.
|
|
|
Financial aspects in the area administration fitness services in Czech republic
Horal, Filip ; Král, Pavel (advisor)
Tato bakalářská práce hodnotí finanční aspekty instruktorů poskytujících fitness služby v České republice. Teoretická část zkoumá způsoby a požadavky vzdělávání instruktorů v jednotlivých analyzovaných odvětvích. V analytické části se zabývá hodnocením finanční efektivity porovnáváním nákladové a výnosové stránky a celkovou efektivitu fitness instruktorů hodnotí podle vybraných finančních ukazatelů.
|
|
| |
guest ::
