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Defense expenditures financing of the United States of America during World War II
Jurák, Marek ; Johnson, Zdenka (advisor) ; Chalupecký, Petr (referee)
This bachelor thesis focuses on the financing of war expenditures of the United States of America during Second World War. Thesis starts with a theoretical introduction to fiscal policy which is widely contained throughout the whole thesis. Followed with brief introduction to the economic history of the USA. Beginning with the Roaring Twenties ended by the Great Depression followed with politics of New Deal. The second part introduces the principles of war economy and the instruments which goverment use to affect and finance the economy. Goals of this thesis are to analyze these instruments and find out to what extent were used. The subject of analysis is especially funding through taxation which took a large part of the war financing, but not the majority. Results of this paper indicate that the most of the defense expenditures were financed through debt, mostly by borrowing from the public through purchased war bonds.
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Purchase and implementation of the Q-Andoni at Škoda Auto joint-stock company
Kellerová, Karolína Melita ; Zelená, Veronika (advisor) ; Váchová, Lucie (referee)
This Bachelor thesis follows up the description of a shopping process in chosen company Škoda Auto joint-stock company and following proposal to raise effectivity, reduce costs and workers loads and finding a way to save money.The theoretical part follows up interpretation of various concepts from the area of purchasing and lean management.The practical part of the thesis follows up the introduction of Škoda Auto joint-stock company and it is being focused on purchasing department and its process, methods and the system usage habits.For better imagination will be the process described and illustrated on test case which concerns purchasing and implementation of Q-Andon system. The Q-Andon system belongs to the area of downsizing production.At the end, I added a recommendation to improve present process to increase effectivity and save more money.
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Adaptace marketingove strategie LGI pro český trh
Halfar, Jan ; Radová, Jarmila (advisor) ; Lhotáková, Markéta (referee)
The main goal of the thesis is to develop a specific proposition for adaptation of LGI Czechia's marketing strategy with respect to its current position on the Czech market. The first part of the thesis offers indispensable theoretical knowledge of marketing theory and financial analysis. These theoretical foundations are practically applied in the second part of the thesis, which begins with introduction of LGI Czechia, analysis of its marketing strategy and marketing environment as well as its internal predispositions. Based on particular findings the thesis summarizes key marketing areas suitable for improvement. Next part focuses on the adaptation of marketing strategy as it captures problematic areas and develops specific marketing solutions for improvement. Additionally the thesis also offers basic financial analysis of LGI Czechia in comparison with its competitor Kühne + Nagel.
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Application of art therapy practice in educational and psychological counseling
Mazehóová, Yvona ; Stuchlíková, Iva (advisor) ; Vágnerová, Marie (referee) ; Kalendová, Petra (referee)
The dissertation thesis deals with art therapy applied in educational and psychological counseling. Theoretical part of the thesis defines the term "art therapy", theoretical and historical fundaments of the art therapy and touches upon possible applications in treatment. The art therapy process is described from the projective art therapy point of view; specificities of this particular approach in work with children are explained. The developmental view on the art therapy is esp. accented (and described in special chapter). This part of thesis describes the art therapy process together with its goals, possible techniques and themes used in art guidance, the alternatives of methodical supervision and interventions into the child's art production, and evaluation of the therapy progress. Verbal communication with children during the art therapy and interpretation of the product are discussed as well as symbolics and metaphor in art production. The possibilities of art therapeutic work with parents and their inclusion into the therapeutic process are mentioned. The practical part of the thesis begins with survey of current use of art therapy in educational and psychological counseling, which addressed all counseling centers in Czech Republic. The options to use the art therapy in counseling are demonstrated in...
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Measurement of basic parameters of gas filters
Medek, Pavel ; Havránek, Zdeněk (referee) ; Bejček, Ludvík (advisor)
This master’s thesis deals with establishment of parameters of the PPI filter material using methods of image analysis. The first part is aimed at general methods used in practice, an overview of splitting into filter clasification and characterization of the PPI filter material. The second part represents an introduction to problems of machine vision. There are outlined basic methods of image processing. Last parts of the thesis study the method using detection of bright light levels. The measurement and interpretation of results is performed with the PPI material - types 10/6 and 10/12. For image processing is used the MATLAB program, version 7.0.1.
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H&M brand in Czech market since 2003
Vargaeštoková, Martina ; Dolanská, Nora (referee) ; Hejlová, Denisa (advisor)
Bachelor thesis "H&M brand in Czech market since 2003" deals with the position of the Swedish fashion retail chain Hennes & Mauritz AB on the Czech market. Within a given theme, the objective of the introduction is to interpret and define a term "fast fashion." H&M brand represents this specific business concept. Furthermore, the thesis describes marketing activities of the brand when entering Czech market. At its core, it analysis the communication mix of the brand and compares its communication tools and techniques with the direct competitors of H&M (representing the concept of fast fashion as well). Finally, the thesis focuses on one particular marketing activity - fashion collections created in collaboration with famous fashion designers and celebrities. The main objective of the thesis is to present a comprehensive insight of the brand on the Czech market and then, through SWOT analysis to highlight the potential threats and opportunities in the future.
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Země mnoha jmen autor Josef Čapek
Porta Sarries, Enric ; DUŠEK, Jan (advisor) ; KORČÁK, Jakub (referee)
Tato diplomová práce představuje mé umělecké zpracování a vizuální interpretaci dramatického textu Země mnoha jmen Josef čapka. Práce obsahuje umělecký i historický přístup autora a divadelní svět na začátku dvacátého století, obzvláště období První republiky Československa, dále pak vyjádření mých uměleckých zásad, referencí a analýzu hry a postav skrze tento filtr.
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Voluntary Instruments of the EU Environmental Policy
Chmelová, Barbora ; Němcová, Ingeborg (advisor) ; Remtová, Květa (referee)
This thesis analyses the voluntary instruments in relationship to EU. The goal of this work is to find out, if the voluntary instruments represent a proper mean to protect the environment and how does the European Union stands in their support. At the beginning the thesis introduces the base of environmental policy at the bussiness level and then the EU environmental policy. Next there is described a model of optimal influance of the polluter to the environment. Last two chapters are about the voluntary instruments themselves. After their short introduction the thesis analyses their economical features and how can they be expressed in the model. Then the work answers the question, how does the European Union stands in their support and introduces two unique EU instruments -- EMAS and ekolabel EU.
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Valuation of the company KRPA PAPER, a.s.
Červinka, Jan ; Brabenec, Tomáš (advisor) ; Lepič, Lukáš (referee)
The subject of the thesis is the market value of the company KRPA PAPER, a.s. as of December 31st, 2014. The aim of the thesis is an aplication of teoretical knowledge in a particular example. The purpose is to determine the net market value of the company. The thesis is divided into chapters which represent the typical phases of the valuation of a company. At the beginning of each chapter there is a brief description of its purpose in a business valuation. In the introduction part the basic aspects of the valuation are described. The financial and strategic analysis, the value drivers, the financial plan and the valuation chapters follow. For the valuation itself the DCF Entity method is used. The discount on the entity level is applied.
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Risk analysis of company strategic plan of KOVOFINIŠ s.r.o.
Mohoritová, Eva ; Špička, Jindřich (advisor) ; Heřman, Jan (referee)
The aim of the thesis is to find out risk factors, which influence the company, measure their impact on discounted cash flow of the company (DCF) and set measures to reduce these risk factors. First part of the thesis describes theoretical and methodological basis for the second practical part. Second part begins with company introduction and is followed by strategic and financial analysis to find out risk factors. After these analyses we can predict future development of the company and form financial plan for following three years. Next step is the calculation of discounted cash flow of predicted 3 years which will be used to count the impact of risk factors on the company. The last part of the thesis will contain a strategy how to reduce risk impacts.
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