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Analysis of the Sports Organization and Suggestions to Improvement
Vaněk, Milan ; Nováková, Svatava (referee) ; Blahutková, Marie (advisor)
The aim of the thesis is to analyse sports institutions of fitness centre Fénix Care and to propose improvements. The thesis is divided into several parts. First one deals with theoretical groundwork. Subsequent part analyses given organization using SWOT analysis and an inquiry, using a survey and a dialog, will be held afterwards. Improvement proposal and fitness centre contributions, based on discovered data in practial part, will be given in the last part.
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Podnikatelský plán v oblasti gastronomie
Kraus, Martin
The aim of bachelor thesis "Business plan in gastronomy" is writing a business plan for start-up providing services in gastronomy. The thesis is divided in theoretical and practical part. Former describes basic terms of entrepreneurship and particular parts of business plan. Subsequent part focuses on applying explained principles and design business plan for start-up.
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Analýza sociologických a finančních aspektů návštěvnic brněnských fitness center
Kyzlinková, Tereza
The thesis is focused on finding how much sociological and financial aspects affecting traffic Brno fitness centers and especially from the perspective of women. The aim is to determine how these aspects influence decisions about selection and what is the most important for visitor. The objective will be achieved through the setting of two hypotheses to confirm or disprove a questionnaire-based survey , which will be made according to the methodological tools. Poll will be obtained personal questioning, with bailouts Internet questioning and obtain results within fitness centers . The results serve mainly to clarify the hypotheses . Contribution of the work lies in the possible recommendations to the sport sector in particular focus what the customer wanted and what is deemed unnecessary. The thesis will consist of a theoretical part and the practical part and the conclusion , when we come to empirical results.
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Business plan - Proposal of a Fitness Centre Enlargement
Stehlíková, Jaroslava ; Peričková, Lucie (referee) ; Blahutková, Marie (advisor)
This Bachelor´s Thesis analyzes established fitness centre. The aim of this is create a draft business plan. The bachelor´s thesis is articulated into three wired parts – theoretical, analytical and the concept. The basic notions and terms are defined in the theoretical part. Strategic analysis – examines microeconomic and macroeconomic relations, i.e. the overall situation and market preconditions is define in the analytical part. The concept includes the business plan itself, i.e. the description of the company, vision, business, marketing and organisational plans and the financial aspects of the business plan.
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Business Plan for the Establishment of Fitness&Wellness Center
Tomašík, Zbyněk ; Fischer, Jan (referee) ; Koudelková, Petra (advisor)
This bachelor thesis deals with composition of business plan, leading to establishment of new company oriented to sports and relaxation activities, specifically fitness and wellness programs. During composition of this plan there was market analysis performed, followed by SWOT and SLEPT analysis for identification of potencial risks. The last part of this thesis considers feasibility of this project.
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Client`s Preferences When Choosing a Fitness Trainer
Smrčková, Kristýna ; CSc, Hana Matějovská Kubešová (referee) ; Konečný, Štěpán (advisor)
The object of this thesis is to determine client´s preferences when choosing a fitness trainer. The theoretical part is focused on the profession trainer. What is the job of fitness trainers, what are the types of coaches and what qualities they have. The profession trainer education is essential, therefore, is one chapter devoted to educational opportunities in the Czech Republic. The practical part deals with clients, their needs and requirements for personal fitness trainer. Theoretical basis of questionnaires used to build the research questions.
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