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The Influence of Cultural Specifics on International Business Negotiation. Chinese Business Negotiation.
Odehnalová, Jitka ; Zadražilová, Dana (advisor) ; Lehmannová, Zuzana (referee) ; Nováková, Lenka (referee) ; Zhu, Jie (referee)
Since the People's Republic of China opened its market to the rest of the world, an enormous necessity to negotiate with Chinese business partners has arisen. Businessmen from the Czech Republic as well as those from all over the world face Chinese counterparts more and more often. Business relations are becoming deeper and negotiating skills play one of the key roles in the successful process of entering the Chinese market. Good interpersonal relations with Chinese business partners seem to be of great importance for creating and maintaining long-term business relations. This work mainly focuses on fundamental cultural determinants which influence the Chinese business behaviour. The goal of this thesis is to identify the core cultural factors which might cause misunderstandings or even conflicts in cooperation within any Czech-Chinese business negotiation. Through critical interviewing existing relevant literature the author studied specifics of Chinese business behaviour and defined areas requiring further research. According to the analysis of methods being used in managerial research and the aim of the thesis the author designed her own research to explore the above mentioned areas in detail (to identify the key problematic aspects of Czech-Chinese business negotiation process). Qualitative data was collected through semi-structured interviews with Czech businessmen and analyzed by using grounded theory. The work provides models of Chinese business negotiation behaviour, points out its specifics and concludes by designing a Czech-Chinese cross-cultural training.
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Corporate culture of american company based in Czech republic
Mudráková, Barbora ; Müllerová, Františka (advisor) ; Adlafová, Iva (referee)
My thesis is describing corporate culture of american company based in Czech Republic. In the first chapter I am explaining theoretical terms which I am applying at the specific company in the last chapter. In the whole work I am specifying how it is important to cooperate between national cultures and the corporate culture. In the end I am suggesting few points which could be in the conmpany improved. The whole work is based on my personal experience.
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Study of the corporate culture on the concrete company example
Hubová, Mária ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The aim of my thesis is to provide a comprehensive analysis of company culture and assess the adequacy of the corporate culture of the DHL. To accomplish that I firstly present basic characteristics of corporate culture, its various definitions and basic elements from which it is formed in theoretical part of my thesis. Afterwards I'm describing the functions of corporate culture, the relationship between national and corporate culture and its typology. The practical part consists of detailed description and subsequent analysis of the corporate culture of the selected company.
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The problems of the preservation and the presentation of traditional folkcrafts
Machutová, Klára ; Malcová, Zuzana (advisor) ; Skopová, Věra (referee)
The topic of my thesis is problems of preservations and presentations of traditional folk crafts from its both sides - cultural and economical. At the beginning there is a summary of development of crafts, the development of folk crafts organisations in the Czech Republic, the basic UNESCO agreements, the legislation in the Czech republic and the grants from public sources. The main part is dedicated to the presentations of folk crafts (museums, open-air museums, festivals, courses...) and the award "Bearers of Folk Craft Tradition".
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German cultural standards
Kučera, Tomáš ; Křečková Kroupová, Zuzana (advisor) ; Odehnalová, Jitka (referee)
The aim of the bachelor thesis is to analyze Czech perspective of German cultural standards. These standards are defined by both author's personal experiences and by interviews with persons who have had first-hand experience with German culture. Standards described in this thesis are supposed to understandably show key differences between Czech and German mentality. Advice and recommendations for effective dealing with German (or Czech respectively) culture on business, HR management or team cooperation level will also be provided in the thesis. Theoretical part should introduce and define following terms: national culture, social interaction, cultural standards, cultural dimensions, intercultural communication, and intercultural communication competence.
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