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Competitive Intelligence
Mikuš, Ondřej ; Karásek, Jan (referee) ; Bartes, František (advisor)
The diploma thesis focuses on the practical use of competitive intelligence, a method increasingly used to support decision making nowadays. The essential key principle is based on collection of precise data and their thourough analysis. The obtained information gives a comprehensive overview of the competitor analysis. The acquired knowledge of the competition is important for company's strategic decision-making processes. At the beginning the thesis gives a theoretical background on different means of data collecting including the ethic kodex. Folowing is the identification of the modern sources of information. Further, various methods and approaches of competitive intelligence are described. And the theoretical background on competitive strategies and their impact on the market wraps up the theoretical part of the thesis. The method is applied to create departmet of competitive inteligence for the company. Then the various options for further go to market activities are described and the scope of cooperation with selected customers is evaluted. The thesis describes the competitive intelligence advantages and the possible ways of aplications for the competitive strategy. At the end, the recommendations for the management of the company are summed up.
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Mining Multiple Level Association Rules
Nguyenová, Thanh Lam ; Burget, Radek (referee) ; Bartík, Vladimír (advisor)
This bachelor thesis deals with multiple level association rules mining. The aim of this work is to focus on available algorithms for mining multiple level association rules and to implement an application with a graphical user interface that will demonstrate the functionality of these algorithms. Five algorithms based on the Apriori algorithm were chosen. Experiments with each algorithm were performed using the application and the results were compared and evaluated at the end of the thesis.
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Knowledge Discovery from Web Logs
Valaštín, Samuel ; Rychlý, Marek (referee) ; Bartík, Vladimír (advisor)
This bachelor thesis deals with the problem of knowledge discovery from web logs. The data source in the form of web access logs allows, after appropriate preprocessing, the use of a number of techniques that are designed to deal with knowledge discovery. By applying these techniques to preprocessed data, it is possible to classify user behavior into groups, to discover interesting associations in user behavior, or to discover previously unknown sequences in common user behavior.
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Classification on unbalanced data
Hlosta, Martin ; Popelínský, Lubomír (referee) ; Štěpánková,, Olga (referee) ; Zendulka, Jaroslav (advisor)
Tématem této disertační práce je klasifikace daty s nevyváženými daty. Jedná se o oblast strojového, jejímž cílem je řešit problémy, které plynou z toho, že jedna ze tříd je v datech zastoupena výrazně méně než třída druhá. Minoritní třída má často větší význam a tradiční metody upřednostňující majoritní třídu nedosahují dobrých výsledků na třídě minoritní. Dvě aplikační domény motivovaly výzkum a vedly na identifikaci dvou specifických, dosud neřešených problémů. V první z nich vedlo omezení kladené na minimální požadovanou přesnost na minoritní třídě v počítačové bezpečnosti na formulaci úlohy klasifikace s omezením. Navrhl jsem metodu, která kombinuje upravenou verzi logistické regrese a stochastické algoritmy, které vždy vylepšily výsledky logistické regrese.Druhou je doména analýzy učení (Learning Analytics), která motivovala definici problému predikce splnění cíle, jenž má specifikovaný termín splnění. Byl představen koncept sebe-učení (Self-Learning), kdy trénování modelu probíhá díky jedincům, kteří tento cíl splní předčasně. Díky malému počtu jedinců splňujících úlohu na začátku je problém silně nevyvážený, ale nevyváženost klesá směrem k termínu splnění. Na problému identifikace rizikových studentů distanční univerzity bylo ukázáno, že (1) takový koncept dává lepší výsledky než specifikovaná základna (baseline), (2) a že metody pro vypořádání se s nevyvážeností, které neberou v potaz informaci o doméně, nevedly k velkým zlepšením. Evaluace ukázala, že metody založené na znalosti domény v rozšířené verzi pro Self-Learning vylepšily klasifikaci více než běžné metody pro vypořádání se s nevyvážeností a že znalost příčiny nevyváženosti může vést k lepším výsledkům.
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Methods of Social Network Analysis for Data Mining
Machulka, Tomáš ; Rozman, Jaroslav (referee) ; Samek, Jan (advisor)
This bachelor thesis describes some of many methods for social network analysis. There is also a description of the data visualization. The thesis contains description of implementation of aplication for social network analysis using several methods. Output of analysis is confronted with output of other software for social network analysis.
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Data Mining with Python
Krestianková, Tamara ; Burgetová, Ivana (referee) ; Zendulka, Jaroslav (advisor)
This thesis deals with principles of data mining process, available Python packages for data mining and a demonstration of Python script capable of data analyisis focused on classification techniques. Created classifiers are able to classify subjects into two groups - healthy people and people suffering from Parkinson's disease - based on their biomedical vocal analysis data.
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Text data clustering algorithms
Sedláček, Josef ; Burget, Radim (referee) ; Karásek, Jan (advisor)
The thesis deals with text mining. It describes the theory of text document clustering as well as algorithms used for clustering. This theory serves as a basis for developing an application for clustering text data. The application is developed in Java programming language and contains three methods used for clustering. The user can choose which method will be used for clustering the collection of documents. The implemented methods are K medoids, BiSec K medoids, and SOM (self-organization maps). The application also includes a validation set, which was specially created for the diploma thesis and it is used for testing the algorithms. Finally, the algorithms are compared according to obtained results.
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Web Application of Recommender System
Koníček, Igor ; Bartík, Vladimír (referee) ; Zendulka, Jaroslav (advisor)
This master's thesis describes creation of recommender system that is used in real server cbdb.cz. A~fully operational recommender system was developed using collaborative and content-based filtering techniques. Thanks to many user feedback, we were able to evaluate their opinion. Many recommended books were tagged as desirable. This thesis is extending current functionality of cbdb.cz with recommender system. This system uses its extensive database of ratings, users and books.
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File Management in Legal Company with Connection to Public Databases
Janda, Jiří ; Bartík, Vladimír (referee) ; Očenášek, Pavel (advisor)
This Master's thesis concerns the description of the systems used for the support of the administrative processes in legal offices. It focuses on finding the processes in offices, analyzes the possibilities for their simplification and automation. The great emphasis is placed especially on possibilities of automatic acquisition of information from public databases. Furthermore, the thesis describes and compares already existing solutions that are commonly available on the market. In another part of this thesis is being solved proposal of system itself and choice of suitable technologies for its practical implementation. The main goal of this paper is to implement the system according to generated proposal and its testing on real data.
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Using of Data Mining Method for Analysis of Social Networks
Novosad, Andrej ; Očenášek, Pavel (referee) ; Bartík, Vladimír (advisor)
Thesis discusses data mining the social media. It gives an introduction about the topic of data mining and possible mining methods. Thesis also explores social media and social networks, what are they able to offer and what problems do they bring. Three different APIs of three social networking sites are examined with their opportunities they provide for data mining. Techniques of text mining and document classification are explored. An implementation of a web application that mines data from social site Twitter using the algorithm SVM is being described. Implemented application is classifying tweets based on their text where classes represent tweets' continents of origin. Several experiments executed both in RapidMiner software and in implemented web application are then proposed and their results examined.
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