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Election of the president of Czech Republic ie terms of campaign financing
Maličovský, Filip ; Civínová, Denisa (advisor) ; Světlíková, Daniela (referee)
The aim of the work is to determine the cost-effectiveness for the presidency under its direct election in comparison to the number of votes received and assess the extent to which individual candidates complied with during the entire electoral process, financing conditions established by law.
The theoretical part defines basic terms are mentioned laws which govern the legal framework for financing elections of the president and also stated, what are the conditions for the presidential election in some European countries.
The practical part describes the process and results of the presidential election in 2013, thus the first direct presidential election in the Czech Republic and their financing.
In the conclusion is a comparison of the financing of individual candidates, evaluate funding system and suggestions for improvement.
The finding is that the amount of expenses incurred is not in direct proportion to the number of votes received and are also the shortcomings of compliance with the legislative framework of the election process.
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Elderly people as voters and their attitude to the slogans about social security
Jamrichová, Hana ; Šiklová, Jiřina (advisor) ; Víšek, Petr (referee)
The thesis deals with elderly people as voters and their attitudes towards slogans about social security. It examines electoral behaviour and preferences of elderly people and the influence od age on their voting decisions. Part of the thesis is devoted to the slogans od political parties, which are an important part of the campaigns and provides an comparison of election programes of parties in context of social security. The aim of the empirical work was to ascertain the views and attitudes of elderly people to particular slogans about social securities used in election campaign to the Chamber of Deputies in 2010.
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Parliamentary election campaign in 2002,2006 and 2010: analysis of election materials
Pistulková, Petra ; Dvořáková, Vladimíra (advisor) ; Němec, Jan (referee)
Diploma thesis focuses on parliamentary election campaign of Czech Social Democratic Party (ČSSD) in 2002, 2006 and 2010. The hypothesis is that ČSSD maintains relatively stable core of voters, manages to call on them through their political campaign and to keep their support. Yet ČSSD is unable to catch new voters, especially young people and university educated voters. The goal is to prove or disprove this hypothesis and to give a reason why it is so. This paper outlines the influence of political marketing and presents a critical analysis of political marketing. It examines trends in Czech parliamentary election campaigns of 2002, 2006 and 2010 and the shifts in voters preferences. The paper analyses election materials in order to determine the profile of ČSSD voters and to explain why ČSSD has this profile of voters.
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