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Air-conditioning of supermarket
Velísková, Jana ; Rubina, Aleš (referee) ; Rubinová, Olga (advisor)
The topic of this bachelor's thesis is the design of air conditioning equipment for a supermarket. The theoretical part of the thesis deals with the topic of air conditioning systems (water, air or the combination). The practical part of the thesis deals with the design of air conditioning equip-ment for supermarket stores and facilities for employees. The devices are designed to meet hy-giene, operational and safety requirements.
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Structure-Space-City "Urban block completion"
Czapek, Jakub ; Hybská, Bohumila (referee) ; Nový, Vítězslav (advisor)
The diploma thesis deals with the creation of a design of a new apartmen building in the city of Brno on the plot expected to be completed by the city block. Typologically it deals with the current design possibilities of gallery apartment buildings / porch houses, implementation of space-demanding grocery stores and commercial areas into urban structures. Architecturally explores the possibilities of designing new constructions with citation of architectural language a tectonics of past styles.
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Creation of Lean Operation with the use of Smooth Material Flows
Paluaniyazov, Kuralbay ; Tesař, Rostislav (referee) ; Jurová, Marie (advisor)
The objection of this bachelor’s thesis is creation of lean production with a fluent flow of materials, particularly implementation procedure of the Milk Run system in production zone in IMI Precision Engineering s.r.o. This work involves two parts — in the first part, I’m describing what the logistics is, its progressing and methods, that exist. Then is going to be described the current state in the firm, production zone and steps for an implementation of Milk Run system.
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Sanitary technical installations in multifunctional building
Opršálová, Žaneta ; Vrána, Jakub (referee) ; Vaščáková, Alena (advisor)
The diploma thesis deals with the problems of sanitation installation in a multifunctional building in Třinec. The theoretical part focuses on the analysis of the topic, with emphasis on the draining and cleaning of waste water. The thesis also focuses on possible solutions given specialization. The project solves the sanitation installation of the multifunctional building in the selected variant. It is a multistorey building where are supermarket, shop, pharmacy, cafe, public toilets, fitness center and commercial space.
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Sanitation installations and gas installations in the supermarket
Boček, Milan ; Vaščáková, Alena (referee) ; Vrána, Jakub (advisor)
This master’s thesis deals with the overall sanitary and gas pipeline installation in a supermarket. The theoretical part deals with equipment and requirements for large kitchens with regard to the food preparation in this building. The computing and design part deals with the sewerage, water supply and gas distribution in the supermarket. The property counts over six thousand square meters and is partly two-storeyed. There are also several smaller sales units in addition to the sales areas, facility for staff and warehouses. The diploma thesis is based on current Czech and European regulations.
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Current trends in social marketing of the food sector
Semrádová, Eliška ; Shavit, Anna (advisor) ; Zezulková, Markéta (referee)
The Bachelor Thesis, titled Current trends in social marketing of the food sector, deals with the usage of food waste as a topic in the communication activities of grocery retailers in the Czech market. The thesis aims to find out what the motivation of the retail chain companies is to adopt practices that reduce the food waste. On the contrary, the thesis also looks at what the barriers in this matter are. The objective is also to analyse these activities and to assign them to marketing theory. The theoretical part of the thesis works with the terms social marketing and corporate social responsibility, occurring in the food industry. The paper describes the reasons why the problem of food waste became a public discussion. The next part is dealing with the analysis of the domestic market with the food retailer chains. The practical part is based on a survey examining an approach of the food retailer chains to the topic of food waste. The answers of the seven representatives of food retailed chains management in the Czech market are interpreted.
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Manipulation in Advertisement
Váňová, Veronika ; Hnilica, Karel (advisor) ; Hubáček, Ondřej (referee)
The bachelor thesis deals with the means of manipulation in advertisement. It is based on the findings of psychology, sociology and especially neuromarketing. It describes the model of advertisement acceptance. The process of advertisement acceptance includes learning and remembering, the success of which is directly influenced by emotion. The concept of advertisement popularity and its measuring is further described. The thesis focuses on how advertising manipulates with emotions in order to make customers purchase goods. The common ways of affecting senses which directly sway emotions are also described. The issues of subliminal advertising, product placement, package design and layout of stores are also dealt with. The final part focuses on the legal regulation of advertisement in the Czech Republic.
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Stock Management in the Store
ŠNOKHAUSOVÁ, Romana
This thesis is called "Stock Management in the Store". The main aim of the thesis is to determine the optimal size and composition of inventory assortment in the store. The thesis consists of two parts - theoretic and practic one. The first part was focused on stock management in the business unit. The selected store was characterized in the practical part. Subsequently, was selected five specific samples of goods selected assortment categories - meat products, dairy products, pasta and drinks. On these groups of products was accomplished optimization. This optimization was accomplished by analysis of selected products, Economic Order Quantity and Direct Product Profilitability.
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Newly-built mixed-use building Brno, Sadová
Babáček, Jindřich ; Nováková, Eva (referee) ; Kolář, Radim (advisor)
The subject of this thesis is newly built multifunctional building that will be built in Brno. The part of Brno is called Sadová. The building will have five floors above ground and one underground floor. The underground floors will be used for car parking. The first floor will be located several shops. It will be hairdresser, florist's, supermarket and a cafeteria. Between the second and the fifth floor will be dwelling units. There will be 14 dwelling units with an area > 100 m2 and 8 dwelling units with an area
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