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Reflection of the American Movie Production in the Czechoslovak Media during 1970's.
Šlechtová, Věnceslava ; Bednařík, Petr (advisor) ; Dominik, Šimon (referee)
This diploma thesis The image of American Movie Production in Czechoslovak Media of 1970's focuses on how the Czechoslovak media in the 1970's created the public perception of movies which had come from the American distribution to Czechoslovakia or were projected in the cinemas among the years 1970-1979. This thesis analyzes the manner in which selected national print media, influenced by the political trends, being partly designed for the general public (daily newspaper Rudé právo, Lidová demokracie) and partly addressed to specific target groups (film periodical Film a doba, Filmový přehled, Kino), reflected the issue and the contribution of individual movies; all of that under specific political and cultural circumstances. The main theme is the usage of the movie production and its presentation as a contemporary propaganda tool. The analytic part is based on examination of several articles and reviews found in some selected media and connected to the movies or its actors and makers. The analysis is focused on important arguments and assessments in the frame of the contemporary political development. The comparison of how the issue was perceived by the daily newspapers and by the film journals hopes to bring a new aspect and a new point of view to the film and history studies. .
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Comparative analysis of the national newspaper supplements Salon, Kavarna and Orientace
Farná, Kateřina ; Köpplová, Barbara (advisor) ; Šoltys, Otakar (referee)
Diploma thesis "Comparison analyses of national newspaper supplements Salon, Kavarna and Orientace" analyses supplements of national, daily released newspapers: Pravo (Salon), Mlada fronta DNES (Kavarna) and Lidove noviny (Orientace). Essential methods used in this work are quantitative analysis, applied to specified moths during years 2006-2008, and chronological analysis of chosen issues during years 1998, 1999, 2000 and 2005. Based on them, various evaluations of supplement main characteristics, specific features and differences were observed. Most important characteristics investigated in the work are: supplement content and graphic conception, placement within the carrying newspaper, structure of published literature forms, themes and sub-themes. There can be also found summary of each supplement history, list of its typical authors and internet version description. Author of this thesis also introduced related overview of Czech literary and cultural magazines (Literarni noviny, Host, Divoke vino, Revolver Revue, Tvar nebo A2) and briefly stated profiles of main national newspapers. To gain supplement readers characteristics, approximate sociological questionnaire was processed among university students.
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