Národní úložiště šedé literatury Nalezeno 2 záznamů.  Hledání trvalo 0.00 vteřin. 
Marketing-Product Strategy at Mediahost Company within The Home Market
Šiška, Jakub ; Fronko, Marcel (oponent) ; Chlebovský, Vít (vedoucí práce)
Diploma thesis is proposing marketing strategy for Mediahost company, which is small enterprise operating in web hosting business. Strategy is designed for Slovak market, home market of the company. Strategy is supported by appropriate analysis. In this case, seven Cs framework, also known as Compass model, has been used along with SWOT analysis. Strategy proposes comprehensive marketing strategy reflecting contemporary environment of hosting business.
Marketing-Product Strategy at Mediahost Company within The Home Market
Šiška, Jakub ; Fronko, Marcel (oponent) ; Chlebovský, Vít (vedoucí práce)
Diploma thesis is proposing marketing strategy for Mediahost company, which is small enterprise operating in web hosting business. Strategy is designed for Slovak market, home market of the company. Strategy is supported by appropriate analysis. In this case, seven Cs framework, also known as Compass model, has been used along with SWOT analysis. Strategy proposes comprehensive marketing strategy reflecting contemporary environment of hosting business.

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