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Judgement of Investment Intention of New Brand Name authorization For Company MOTORTEC Ltd.
Kubját, Jiří ; Tregler, Jiří (referee) ; Koráb, Vojtěch (advisor)
This thesis deal with the judgement of investment intention for the company XYZ Ltd. The company XYZ operates as a authorized cars dealer for ___, ___, ___ and ___. The investment is planned for acquiring the sale authorization for a new brand and for the construction of a new building, which would include showroom and service spaces. The company plans on constructing the building on its own. The goal of the thesis is to evaluate possibilities for gaining authorization for one of six selected brands. The selected brands include A, B, C, D, E and F.
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Marketing Strategy of Company MOTORTEC, Ltd.
Pócsová, Lilla ; Tregler, Jiří (referee) ; Koráb, Vojtěch (advisor)
This thesis deals with marketing strategy of Motortec, Ltd. The company is an authorized dealer of vehicle brands Fiat, Alfa Romeo, Lancia and Jeep and provides authorized servise for vehicles of all brands. In the company there is no person responsible for marketing. The purpose of the thesis is to design a marketing strategy of the company.
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Marketing Strategy of Company MOTORTEC, Ltd.
Pócsová, Lilla ; Tregler, Jiří (referee) ; Koráb, Vojtěch (advisor)
This thesis deals with marketing strategy of Motortec, Ltd. The company is an authorized dealer of vehicle brands Fiat, Alfa Romeo, Lancia and Jeep and provides authorized servise for vehicles of all brands. In the company there is no person responsible for marketing. The purpose of the thesis is to design a marketing strategy of the company.
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Judgement of Investment Intention of New Brand Name authorization For Company MOTORTEC Ltd.
Kubját, Jiří ; Tregler, Jiří (referee) ; Koráb, Vojtěch (advisor)
This thesis deal with the judgement of investment intention for the company XYZ Ltd. The company XYZ operates as a authorized cars dealer for ___, ___, ___ and ___. The investment is planned for acquiring the sale authorization for a new brand and for the construction of a new building, which would include showroom and service spaces. The company plans on constructing the building on its own. The goal of the thesis is to evaluate possibilities for gaining authorization for one of six selected brands. The selected brands include A, B, C, D, E and F.
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