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Brand image and identity of Quiksilver
 Simanová, Jana ; Vávra, Oldřich (advisor) ; Zamazalová, Marcela (referee)
The thesis focuses on Quiksilver brand image and identity. The theoretical part explains the differences between the concepts, for example concept of the brand, brand value, image and identity, as well as other concepts, which are related to this issue. The practical part analyses the perception of the brand on our market.
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Canistherapy for children in children homes
 SIMANOVÁ, Jana
The bachelor thesis focuses on canistherapy in children homes for children with hearing afflictions. Canistherapy is an effective form of zoorehabilitation, which has a significantly positive influence on psychologoical well-beeing of humans. It has become a supportive method for children living in children homes for this reason mainly. The aim of this bachelor thesis is to describe the application of the canistherapeutical method - Animal Assisted Activities (AAA) as a supportive method in children home established by the Day nursery school, basic and grammar school for children with hearing afflictions. This work is concipated into two parts ? theoretical and practical (research). The theoretical part consists of two chapters, out of which the first one deals with general rules and organisation of canistherapy and the relationship between humans and dogs. The second chapter is concerned with children homes and application of canistherapy there. The second chapter is more factual and is followed by a research, connected with it. The practical part has been carried out by the method of qualitative research. The method of involved observation and semi-controlled dialogues took place in the children home which is branched to the Day nursery school, basic and grammar school for the children with hearing afflictions.
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See also: similar author names
3 SIMANOVÁ, Jana
3 ŠIMANOVÁ, Jana
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