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Model Dialog Interface for E-commerce
Suda, Karel ; Pivoňka, Ondřej (referee) ; Dvořák, Jiří (advisor)
The aim of the thesis is to make a model of dialog interface for e-commerce, for companies entering the e-market, or to help companies which doing business on the Internet to improve communication with customers. In this thesis are described in detail the variol formo f dialog interface. The analysing part mainly deals with all kinds of dialog interface of e-business. The proposing part recommend solutions under various forms of business.
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Evulation of the Financial Situation and Proposals to its Improvement
Pivoňka, Ondřej ; Švejda, Jiří (referee) ; Zinecker, Marek (advisor)
The aim of the thesis is to review the level of financial health of a company on a base of elementary financial analysis methods and to formulate a recommendation as to the solution of its problematic areas on a base of a synthesis of obtained results. The theoretical part defines the sources of information, the users of financial analysis and the metohods of financial analysis. In the practical part, the theoretical knowledge issued from theoretical part, is applied on the conditions of a travel agency.
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Business Plan
Sudová, Sabina ; Pivoňka, Ondřej (referee) ; Veselý, Josef (advisor)
The aim of the thesis is to create a real and practicable business plan for petting up a Bio – baby cafe. The theoretical section of the thesis contains a definition of a small business. It is predominantly focused on the analysis of particular issues relating to business plans including the legal and economical aspects. In the analytical section these theoretical findings are applied to the specific business goal - foundation of the Bio- baby cafe in Brno-Líšeň.
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Internalisation of Czech press
Pivoňka, Ondřej ; Jeřábek, Hynek (advisor) ; Tuček, Milan (referee)
This paper is to be considered a contribution to critical media analyses. It is based on the thoughts of Herman and McChesney (1997). It is an effort to apply their thesis about global media systems on the example of Czech newspapers. The core of the paper is comparative content analysis of three major dailies in 1994 and 2004. The analysis verifies the trends that according to Herman and McChesney characterises the development of mass media. Those are concentration and consolidation of capital on the newspaper market, and commercialisation, globalisation, tabloidisation and homogenisation of the contents of the dailies. The analysis has been conducted on the sample of 20 issues of each title in each year. It brought results that partly confirm and partly contradict the theory. The trend of concentration of capital has been observed. The rate of Czech capital on the newspaper market is as low as 15%. The rest is divided among few foreign (mostly two German) companies. The reason of this situation is identified as lack of legislative protection of the newspaper market in the transformation processes in the 90's. The trend of tabloidisation and commercialisation of the contents of the dailies has been proven too. There is no doubt this has negative effects for the public sphere. However, instead of the trends...
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Internalisation of Czech press
Pivoňka, Ondřej ; Jeřábek, Hynek (advisor) ; Tuček, Milan (referee)
This paper is to be considered a contribution to critical media analyses. It is based on the thoughts of Herman and McChesney (1997). It is an effort to apply their thesis about global media systems on the example of Czech newspapers. The core of the paper is comparative content analysis of three major dailies in 1994 and 2004. The analysis verifies the trends that according to Herman and McChesney characterises the development of mass media. Those are concentration and consolidation of capital on the newspaper market, and commercialisation, globalisation, tabloidisation and homogenisation of the contents of the dailies. The analysis has been conducted on the sample of 20 issues of each title in each year. It brought results that partly confirm and partly contradict the theory. The trend of concentration of capital has been observed. The rate of Czech capital on the newspaper market is as low as 15%. The rest is divided among few foreign (mostly two German) companies. The reason of this situation is identified as lack of legislative protection of the newspaper market in the transformation processes in the 90's. The trend of tabloidisation and commercialisation of the contents of the dailies has been proven too. There is no doubt this has negative effects for the public sphere. However, instead of the trends...
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Model Dialog Interface for E-commerce
Suda, Karel ; Pivoňka, Ondřej (referee) ; Dvořák, Jiří (advisor)
The aim of the thesis is to make a model of dialog interface for e-commerce, for companies entering the e-market, or to help companies which doing business on the Internet to improve communication with customers. In this thesis are described in detail the variol formo f dialog interface. The analysing part mainly deals with all kinds of dialog interface of e-business. The proposing part recommend solutions under various forms of business.
|
|
|
Business Plan
Sudová, Sabina ; Pivoňka, Ondřej (referee) ; Veselý, Josef (advisor)
The aim of the thesis is to create a real and practicable business plan for petting up a Bio – baby cafe. The theoretical section of the thesis contains a definition of a small business. It is predominantly focused on the analysis of particular issues relating to business plans including the legal and economical aspects. In the analytical section these theoretical findings are applied to the specific business goal - foundation of the Bio- baby cafe in Brno-Líšeň.
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