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National Repository of Grey Literature

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	Evaluation of the Financial Situation in the Firm and Proposals to its Improvement Holcová, Eva ; Kaluža, Dušan (referee) ; Zinecker, Marek (advisor) The master´s thesis is concerned with financial analysis and evaluates financial health of company Pramet Tools, s. r. o. in the years 2004 - 2008. The aim of this thesis is to apply basic methods of financial analysis to analyze financial situation in chosen company and based on achieved results to propose the possible solutions of identified problems which should result in the improvement of financial situation of the company in future years. Detailed record
	Marketing research of Customer Satisfaction Holcová, Eva ; Stejskal, Ladislav (referee) ; Šimberová, Iveta (advisor) My thesis is focused on the issue of marketing research, concretely marketing research of customer satisfaction. The aim of my thesis is gathering of available theoretical data and above all analysis of a chosen company (Českomoravská stavební spořitelna, company). Practical part is furthermore focused on proposal appropriate changes in activities of analyzed company accord to theoretical data and with the consideration of company conditions. Detailed record
	Marketing research of Customer Satisfaction Holcová, Eva ; Stejskal, Ladislav (referee) ; Šimberová, Iveta (advisor) My thesis is focused on the issue of marketing research, concretely marketing research of customer satisfaction. The aim of my thesis is gathering of available theoretical data and above all analysis of a chosen company (Českomoravská stavební spořitelna, company). Practical part is furthermore focused on proposal appropriate changes in activities of analyzed company accord to theoretical data and with the consideration of company conditions. Detailed record
	Evaluation of the Financial Situation in the Firm and Proposals to its Improvement Holcová, Eva ; Kaluža, Dušan (referee) ; Zinecker, Marek (advisor) The master´s thesis is concerned with financial analysis and evaluates financial health of company Pramet Tools, s. r. o. in the years 2004 - 2008. The aim of this thesis is to apply basic methods of financial analysis to analyze financial situation in chosen company and based on achieved results to propose the possible solutions of identified problems which should result in the improvement of financial situation of the company in future years. Detailed record

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2	Holcová, Eliška

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