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National Repository of Grey Literature

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Strategic brand building of Signal Allushi, Amis ; Zamazalová, Marcela (advisor) ; Mrázková, Lucie (referee) This diploma thesis is focused on strategic brand building of brand Signal. A complex research of all important issues has been made. It is an overall overview of oral care market in CZ, set up Signal status in this market. Detailed record

Vybrané otázky z diskriminace na trhu práce Allushi, Amis ; Němec, Otakar (advisor) ; Šikýř, Martin (referee) Přesto ženy v dnešní době stále čelí diskriminaci a nerovnému zacházení. Tento fakt je zakázán legislativou, ale v podvědomí lidí již není brán na zřetel tolik jako např. diskriminace z důvodu barvy pleti. Sexistické vtipy a bariéry, které znepříjemňují ženám vstup do různých sfér společnosti a různých pozic práce jsou v naši společnosti neustále zakotveny. Dnes ženy stále vydělávají méně než muži, a to o celou čtvrtinu. V roce 2005 vydělaly ženy průměrně o 3700 Kč méně než muži. Detailed record

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