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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Touroperator business plan
 Žďárská, Ilona ; Kvítková, Zuzana (advisor) ; Petrů, Zdenka (referee)
The aim of the thesis is to develop a business plan for setting up a touroperator. Part of this is an in-depth analysis of the conditions under which a touroperator can be established in the Czech Republic. The main segment of the tbusiness should be the ever-expanding population over the age of 55, as this segment has great potential in the future. The work will also focus on working with marketing tools and their high quality utilization. This thesis will also shows whether or not this business plan has a chance for real operation.
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Operational study of the hospitality facility
 Žďárská, Ilona ; Mlejnková, Lena (advisor) ; Kruisová, Hana (referee)
The main aim of the bachelor's thesis is to work out the operational study of the chosen hospitality facility. The other aims are to find out, how all parts in the facility work and how does restaurant La Degustation Bohéme Bourgeoise reached the succes. The study is devided into four chapters. The first chapter state a position of the problem in a literature. The second chapter is focused on the location and analyse the competition. Third part of the study concerns the operational procedures in the hospitality facility. The last chapter includes a summary and some proposals to improvement.
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See also: similar author names
2 Žďárská, Iva
3 Žďárská, Ivona
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