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On-line Marketing Communication Bartošík, Jakob ; Chlebovský, Vít (referee) ; Schüller, David (advisor) Bakalarska prace je zamerena na popsani marketingove komunikace vybrane firmy, dale take na navrhy zlepseni teto komunikace, jenz stoji na zpracovanych poznatcich z analyticke casti. Hlavnim cilem teto prace je navrhnuti vhodnych nastrojů teto komunikace, ktere povedou k naplneni sekundarniho cile teto prace. Tim je zvyseni povedomi o dane spolecnost. Detailed record

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