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Development services of WELLNESS HOTEL FRYMBURK
PETRŮ, Kateřina
This thesis follows up the development of services Wellness Hotel Frymburk. The aim of the thesis is to analyze the product of Wellness Hotel Frymburk. Comparison with the other providers products of accommodation and boarding services in defined area. Based on a survey of customer needs suggest recommendations and innovation. Benefit of the thesis should be to devise options for further development of products in the surveyed object.
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New trends of wellness services and their use in WELLNESS HOTEL FRYMBURK
CHOCHOLATÁ, Soňa
This thesis deals with wellness section of Wellness Hotel Frymburk. The aim is to analyze existing products of wellness services,recommendations for further development based on actual world trends. Another important task is the comparison of accommodation facilities in the designated location offering wellness services. There will be also included analysis of customer needs and their satisfaction with the current portfolio offer of wellness services. The information will be discussed with the hotel management.
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The analysis of wellness services supply in Southern Bohemia
KARBULKOVÁ, Eva
The goal of the diploma thesis was to analyze the current supply of wellness services in Southern Bohemia. Given the needs of the subjects that receive these services as well as the current world trends a new course of the service development has been designed. The side-goal of this thesis was the evaluation of the possibilities of gaining fund resources for developing this activity.
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The Czech spa as a European phenomenon.
ŘÍHOVÁ, Lucie
The aim of this thesis is to analyze the needs and consumer behavior in spa services to the dominant segments Czech clientele and also predictions of potential behaviors that part of the population that has been in the spa. In the practical part mainly analyzes the project titled "Let's go to the spa," which was presented to the 6th challenges in the Integrated Operational Programme and in April 2010 was from this program and approved for funding. The project was completed in June 2012. The project was elaborated author of this thesis. Finally, the practical part was especially pointed out the current situation ongoing in almost all spa facilities with regard to the results of research just everything where R is the author's spa visits and the number of received proposals on health care in the previous period and a summary of current critical situation in the spa is
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Opportunities of development F&B section of WELLNESS HOTEL FRYMBURK
PRŮŠOVÁ, Lucie
The presented thesis deals with food and beverage section of Wellness Hotel Frymburk. The aim of the thesis is to analyze product of food and beverage section of Wellness Hotel Frymburk, comparasion with dining facilities in the selected area. An important goal is also a reccomendation for the further development of the product the studied hotel. Also will be inquired customer satisfaction with the current state of the service provided in this thesis. They will be also consulted on the opinions of management at current issues. In this thesis will be solved particulary the issue of regional gastronomy and employees in food service.
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Service innovation in a selected company
ŠIMANOVÁ, Michaela
The main aim of the thesis was the analysis of the services provided in the spa home TOSCA in Karlovy Vary. After that the evaluation of customer satisfaction with the services provided. and it was ascertained their interest in the expansion of services. The thesis was based on the study of literature, the practical part of this thesis was based on the survey and direct interviews on their basis was proposed service innovation.
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The problem of barrier free fitness for handicapped persons in the Rehabilitation centre Kladruby (creation and attestation of movement program for paraplegics).
MENDLOVÁ, Olga
The bachelor thesis is aimed at the area of barrier free fitness for handicapped persons in the Rehabilitation centre Kladruby (creation and attestation of movement programm for paraplegics). The theoretic part of my thesis focuses on the problem of health and the problem of handicap. The theoretic part of my thesis describes the problem of wellness and the problem of handicapped persons. The practical part describes evaluation of enquiry aplicated on handicapped persons in the Rehabilitation centre Kladruby. Research techniques are: case history (anamnesis), questionnaire refilled with a dialog. Questionnaire refilled with the dialog is used in this study. There were observed 5 clients. The clients were answered 10 questions. The results of this work confirm expert presumptions. The goal of the thesis came true.
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The business concept - Wellness Center in the area of Litoměřice
BULÍČKOVÁ, Veronika
The main aim of this thesis was creating a business concept based on theoretical and practical knowledge. It will serve as the basis for the creation of a new facility providing wellness and fitness services in Litoměřice. The business concept of the wellness hotel, which will provide quality accommodation, catering, fitness and wellness services, was created based on the situational analysis, competitor analysis and analysis needs of the potential customers using questionnaires.
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Wellness - key for success, new-age or fraud?
Kutmanová, Lucie ; Kouba, Vojtěch (advisor) ; Pešek, Ondřej (referee)
The topic of this thesis is concrete multi-level marketing company, which distribute wellness products. Thesis consider this problem from economical, sociological, religious and medicial point of view. Theoretical part describes the problem in terms of multi-level marketing, religion, health and wellness.Practial part compares this terms with the company and its behavior, characterize its socio-cultural enviroment, with help of the specialist and comparism of prices evaluate its products and tries to estimate its future in Czech republic. Thesis uses every accessible ressource.
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Lifestyle changes and their impact on tourism
Hofštetrová, Jana ; Mlejnková, Lena (advisor) ; Valentová, Jana (referee)
The aim of this thesis is to analyse lifestyle changes and their impact on tourism. Goal to zoom in on the changing trend in the area of lifestyle, nutrition and wellness toward health. The theoretical part explains the lifestyle as a term and characterizes the wellness concept and worldwide trends in the field of wellness. It also represents the alternative methods, therapies and wellness services. It also deals with the problems of nutrition and nutritional alternative styles and introduces some of the results of the World Health Survey in the Czech Republic. The main part of the thesis includes own research on the preferences of the Czech population in the area of lifestyle, which is based on a questionnaire.
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