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Míkovcová, Eliška ; Maršík, Josef (advisor) ; Vedral, Jan (referee)
This bachelor thesis focuses on Radio 1, its history, its programming format and specific language devices used by the presenters. The aim of the thesis is to identify and describe distinctive features of broadcast, which create "the identity" of Radio 1. The broadcasting scheme is not based on a previously scheduled playlist, as the presenters define the choice of music themselves. Their manners of moderating are essential for the analytical part of this thesis. In the first chapter of the analysis, the deviation from the Czech language standard is noted. The second chapter compares two programmes (Odvážné Palce - Radio 1 and Čelisti - ČRo 4 - Radio Wave) from three perspectives: the structure of content, language devices of the presenters and interpretations of the programme. Both radio station share similar programming format and both programmes are of the same genre and focus on the same theme. The conclusion presents the summary of distinctive features, which contribute to create "the identity" of Radio 1.
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The hero of totalitarian media : the comparative analysis of Emil Zatopek's Olympic victories (1948, 1952)
Dušek, Petr ; Maršík, Josef (advisor) ; Šoltys, Otakar (referee)
Diploma thesis "The Hero of Totalitarian Media: The Comparative Analysis of Emil Zátopek's Olympic Victories (1948, 1952)" deals with propaganda in the sports journalism. Its aim is to evaluate how the Czechoslovak press reported about successes of one of the best domestic athlet Emil Zatopek at the Olympic Games in London and Helsinki. I defined a hypothesis, based on specialized literature and observation, that journalists exploited Zatopek's triumphs for propagandistic reasons, and presented the successful athlet as a socialist hero. I verified this hypothesis by means of quantitative content analysis of the journals Rude pravo and Lidova demokracie. I defined two secondary hypothesis as well: The news coverage of the Olympic Games in 1952 was more propagandistically damaged than the Olympic Games in 1948, and the news coverage by Rude pravo of both Olympic Games was more propagandistically damaged than by Lidova demokracie. In the analysis I measure the propagandistic damage of the articles, the photos and the representations of Emil Zatopek. The whole research has a deep theoretical background, which includes a definition of propaganda, an outline of the cultural policy 1948-1952, and a definition of the "hero" concept based on different conceptions from both sides of the Iron Curtain.
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Czech Radio local broadcasting analysis : with special regard in broadcasting for specific demographic structure of prague Citizen
Tomečková, Kateřina ; Maršík, Josef (advisor) ; Groman, Martin (referee)
This dissertation is aimed at a local broadcasting of Czech Radio (ČRo). Special emphasis is on station Czech Radio - Regina (ČRo - Regina), that broadcasts for capital city Prague. The first part of this dissertation is briefly about a local broadcasting history of Czech Radio and its legislative frame. Next part is focused on change of program schneme in Czech Radio - Regina in 2006. The second part is as well about listening rating in 2006, with one year distance. The chapter about reasons and tools for change is not missing. The authoress is evaluating research in radio audience preferences in Prague in the practical part of the dissertation. This chapter is completed with own qualitative research. This is the base for the final program change evaluation and radio management recommendation. Powered by TCPDF (www.tcpdf.org)
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The contemporary religious broadcasting of the Czech Radio - 20 years after end of communism era
Seidl, Lukáš ; Novotný, David Jan (referee) ; Maršík, Josef (advisor)
The bachelor thesis, "The contemporary religious broadcasting of the Czech radio : 20 years after end of communism era", deals with the operation of the Editorial Staff of Religious Broadcasting. The said editorial staff has been preparing programmes with religious themes in the Czech Radio for 20 years running. Since its formation in 1990, the religious broadcasting has gone through a long development in the domain of public broadcasting. Despite the social trends in the Czech Republic associated with a generally falling interest in religious matters, religious broadcasting maintains firmly its footing in the Czech Radio, enjoying a positive response from the audience. In 2009 alone, the Editorial Staff of Religious Broadcasting has prepared 391 hours of programme with religious themes and plans further expansion of its production. The religious editorial staff also operates its own website where it offers social-religious themed information as well as an archive of its programmes. The present thesis depicts the current form of religious broadcasting of the public broadcasting service, familiarises with the operation of the Editorial Staff of Religious Broadcasting and the specifics of religious broadcasting in public radio, offers contextual information related to religious broadcasting, presents the...
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News and current affairs in Radio Česko broadcasting
Baumová, Anna ; Moravec, Václav (referee) ; Maršík, Josef (advisor)
Bachelor thesis deals with a new All News digital station of a public Czech Radio. Some chapters are dedicated to the launch and history of this news and current affairs station. It focuses mostly on description of news reports and current affairs programmes - both on level of content and formal structure. Thesis considers characteristic of this station, team work of all the editors, correspondents and presenters. Furthermore, partnership with other stations of the Czech Radio is examined. It deals with audience ratings of this All News station as well. Besides, the author of this bachelor thesis focuses on public relations - e. g. web pages, media partnership of Radio Česko and a campaign to raise awareness of the station. In addition, future perspective of station and an analysis of the broadcasting are purposed. For a better understanding of a theme, at the end of thesis, supplements are offered. They deal with audience ratings, media campaigns and with everyday schedule. Finally, there are two interviews with chief editors of Radio Česko. The author of the bachelor thesis wishes to bring both the description and the analysis of this analytical news and current affairs station and to sketch the perspective of broadcasting of this particular station.
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Jan Petránek - the broadcasting political journalist
Kotalová, Zdeňka ; Osvaldová, Barbora (referee) ; Maršík, Josef (advisor)
Bachelor thesis "Jan Petránek - The Broadcasting Political Journalist" deals with longlife activites of Czech journalist Jan Petranek and his contribution to the Czech political broadcasting. The text also contains overview of political and social situation in former Czechoslovakia in the second half of the twentieth century and how it is reflected in the overall operations of former Československý rozhlas (the Czechoslovakian Radio). The key method used to compile this diploma thesis was an Oral History i. e. interviews with Jan Petranek and his former colleagues, also journalists from former Československý rozhlas. The following personalities were interviewed: Věra Šťovíčková-Heroldová, Jiří Dienstbier, Ondřej Neff and Karel Tejkal. The Chapters in the thesis are listed in chronological order to link up clearly and describe logically the phases of Jan Petránek's career and his professional development. It briefly describes his childhood and parents, and explains why he begun to work as a journalist in Československý rozhlas in 1951. The following chapter describes in detail Petranek's broadcasting experience up until 1967. The paragraphs related also mention well-known Czech journalist František Gel who was close to Petranek when he joined the radio, and in fact, acted as his tutor. A description of a key...
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Private radio broadcasting in the Liberec region between years 1989-1999
Hosenseidlová, Petra ; Maršík, Josef (referee) ; Moravec, Václav (advisor)
The thesis deals with the development of the private radio sector in the Liberec region in the first ten years after November 1989. The thesis focuses on the period of constituting of the private radio broadcasting in the area. It describes the general conditions for private radio sector establishment after the year 1989 which comprises brief summary of the development in the radio broadcasting after November 1989 and the first phase of the dual broadcasting system constitution. Further it defines the basic range of radio formats which becomes the resource for the programme analysis. The core of the thesis follows the establishment, expansion and stabilisation of the private sector in the Liberec region. It includes only stations acting directly in the Liberec area, it leaves out the national ones or those whose signal interferes to the area from the neighbouring regions. The radio stations establishment and changes are followed at institutional, economic and programme levels. Two methods are apllied - chronological description and programme analysis.
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