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Disclosure of wrongdoing in labour relations
Petrová, Anežka ; Morávek, Jakub (advisor) ; Pichrt, Jan (referee)
The submitted diploma thesis deals with the topic of disclosure of wrongdoings, which has lately gained attention due to the recent considerations of the possible complex legislative proposal in the Czech Republic. Therefore the purpose of this thesis is to analyze the current legal situation of disclosure of wrongdoings in the Czech Republic, along with analyzing all the aspects that should be taken into account when considering a legislative proposal, as well as analyzing and evaluating the legislative proposals that have already been submitted. The first part of the thesis presents the subject of whistleblowing and the different approaches to the subject, which are presented by the authors of the frequently used definitions. Then the author deals with the very essence of the issue and answers the question why it is necessary to legally regulate the area of whistleblowing. This thesis also presents various problematic questions including ethical matters inextricably linked with whistleblowing. Subsequently, the thesis provides an overview of international commitments of the Czech Republic consisting of the most important documents, both hard law and soft law, related to the reporting of wrongdoings together with other relevant activities of the international instutions such as decisions of the...
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Analysis of the Effectiveness of the Investment Project
Bajzová, Jana ; Petrová, Aneta (referee) ; Koleňák, Jiří (advisor)
This master’s thesis analyze and assesses the investment project of SAKO Brno and its own effectiveness. The first part includes theoretical knowledge of investment practices, procedures and possible methods of evaluation. The second part is devoted to familiarization with the company and the investment project "Waste Management Brno". In addition, financial analysis and calculations associated with the investment project. The conclusion will assess whether the project is profitable, when will it return and formulation of possible measures for other investment projects.
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The use of social media in marketing of art museums and galleries
Petrová, Anna ; Hanzlík, Jan (advisor) ; Tyslová, Irena (referee)
This thesis deals with the possibilities of using social media in marketing of art museums and galleries. Its aim is to present marketing in social media, in particular the functioning of Facebook Pages, to art museums and galleries. The theoretical part is devoted to social media, describes the most important ones and focuses on how to use them in marketing, with the emphasis on the social network Facebook. The practical part of the thesis is based on the statistics provided by Socialbakers, company that measures effectiveness of social media marketing, and presents an analysis of selected activities of both Czech and foreign art museums and galleries on Facebook.
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