Original title: Analýza komunikačního mixu v bance Waldviertler Sparkasse von 1842 AG
Authors: Hrušková, Miroslava
Document type: Master’s theses
Year: 2008
Language: cze
Keywords: marketing; marketingová komunikace; marketingová strategie

Institution: Mendel University in Brno (web)
Document availability information: Available in the digital repository of Mendel University.
Original record: http://is.mendelu.cz/zp/index.pl?podrobnosti=28030

Permalink: http://www.nusl.cz/ntk/nusl-94516


The record appears in these collections:
Universities and colleges > Public universities > Mendel University in Brno
Academic theses (ETDs) > Master’s theses