Original title: Kupní rozhodovací proces spotřebitele v dané oblasti
Translated title: Purchase decision making process of the consumer in the market of the motorcycles
Authors: Hrozová, Lucie ; Koudelka, Jan (advisor) ; Majer, Martin (referee)
Document type: Master’s theses
Year: 2008
Language: cze
Publisher: Vysoká škola ekonomická v Praze
Abstract: [cze] [eng]
Kupní rozhodovací proces spotřebitele v dané oblasti Purchase decision making process of the consumer in a given area
Keywords: consumer; decision; motorcycle; motocykl; rozhodování; spotřebitel

Institution: University of Economics, Prague (web)
Document availability information: Available in the digital repository of the University of Economics, Prague.
Original record: http://www.vse.cz/vskp/eid/12579

Permalink: http://www.nusl.cz/ntk/nusl-8564


The record appears in these collections:
Universities and colleges > Public universities > University of Economics, Prague
Academic theses (ETDs) > Master’s theses