Original title: Advertising on social networks
Authors: YUAN, Fei
Document type: Bachelor's theses
Year: 2023
Language: eng
Abstract: Exploring companies with active social media accounts increases the number of marketing opportunities. And explore what new, complex and uncontrollable factors social media has introduced to consumer behaviour
Keywords: active social mediamarketconsumerbehaviour
Citation: YUAN, Fei. Advertising on social networks. České Budějovice, 2023. bakalářská práce (Bc.). JIHOČESKÁ UNIVERZITA V ČESKÝCH BUDĚJOVICÍCH. Ekonomická fakulta

Institution: University of South Bohemia in České Budějovice (web)
Document availability information: Fulltext is available in the Digital Repository of University of South Bohemia.
Original record: http://www.jcu.cz/vskp/67624

Permalink: http://www.nusl.cz/ntk/nusl-525403


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Universities and colleges > Public universities > University of South Bohemia in České Budějovice
Academic theses (ETDs) > Bachelor's theses