Original title: Eye tracking helps architectural animation: Case study of the cathedral in Pécs
Authors: Xu, Yujie ; Katona, Vilmos
Document type: Papers
Language: eng
Publisher: Vysoké učení technické v Brně, Fakulta architektury
Abstract: The Zsolnay Light Festival in Pécs is the only light festival in Hungary. The light show on the cathedral’s façade was a significant part of the 2010 European Capital of Culture programme. This paper investigates the impact of this dynamic art on the audience’s sensory experience using biometric technology. We evaluate six patterns projected onto buildings, which were distinguished parts of the animated light shows. For the attraction analysis of the animations’ key visual pattern frames, we use 3M’s VAS eye tracking simulation software. Furthermore, in parallel with Nikos Salingaros’ engagement-theory on architectural facades, we explore how visual stimulation changes when projecting artificial light works on them. By establishing comparative groups of visual contrasts (i.e., figurative, space simulating, dynamic, or abstract), we obtain various levels of engagement.
Keywords: and user engagement; architectural facades; Artificial lighting; monument preservation; pattern language; visual attention
Host item entry: 11th ACAU 2022: Proceedings of 11th International PhD Students Conference, ISBN 978-80-214-6119-2

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/208709

Permalink: http://www.nusl.cz/ntk/nusl-512027


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Conference materials > Papers